Remove Collateral Remove Customer Service Remove Education Remove Marketing
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Why your sales meeting sucks — and how enablement can fix it

Sales Hacker

Lectures to salespeople fail to produce empowered and educated salespeople who are better able to close sales. It provides sales teams with the latest product information, marketing collateral, and L&D, and is a one-stop shop for everything sales- and product-related. Collateral. Not so fast. Motivations. Objections.

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Sales Enablement: Marketing and Sales Alignment by Design

SBI

Sales Enablement: Marketing and Sales Alignment by Design. Marketing and sales both work to drive demand and grow revenues. They do so in silos, guided by a linear process that dictates marketing works on the first part and sales works on the second. Only 12% of marketers agree they have a successful process from lead to deal.

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Why You Want to be a Teaching Organization Not a Sales Organization

A Sales Guy

Is your website set up to teach potential customers when they visit? Does your sales playbook contain unique industry information your sales people can use to educate their prospects? Do your sales pipeline reviews and opportunity review meetings evaluate new and timely educational topics that would resonate with prospects?

Education 131
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The Ultimate Guide to Channel Sales

Hubspot Sales

Built-in trust: If your channel partner is already well-known within a market or vertical, you don’t have to do the work of establishing a brand presence. Rapid testing: Channel partners let you experiment with new customer bases, products, packages, promotions, and/or marketing campaigns in a low-stakes environment.

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Terrific Source for Your Presentation Graphic Needs

Fill the Funnel

I have found a terrific new source for graphics that I use in my presentations, my blog and even in some of the marketing collateral that I use in my marketing efforts. Education and School. Education and School. New images for the real estate market. Special Offer for Fill the Funnel Readers. 3D Figures.

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A Sales Enablement Guide to Winning More Deals

Pipeline

Sales content: this type of information is designed to persuade customers to buy. Marketing creates educational content; this attracts subscribers and prospects. Customer service: support teams communicate with customers; they know (a.) why customers leave, (b.) Administrative tasks (e.g.,

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Five Proven Ways to Predict and Reduce Customer Churn Rate

DocSend

If you’re in the customer success world, you’ve heard it a million times: It’s critical to reduce customer churn rate so a customer revenue stream can flourish. According to Forrester , it costs SaaS businesses 5x more to acquire new customers than it does to retain existing ones.

Churn 49