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Five things you didn’t know you could do with Constant Contact

Nutshell

When it comes to digital marketing, a customer’s email address is a golden ticket to capturing their attention. A well-tuned email marketing campaign is one of the best ways to keep customers coming back and supplying them with everything they need to know about your business. Trigger Emails Based On User Actions.

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How to use email marketing software to turn subscribers into legit B2B sales leads

Nutshell

There are many ways to add new email contacts to your sales database, but it can be tough to convert those contacts into actual leads and customers. Luckily, email marketing automation is a very effective tool for nurturing new email subscribers and helping you close deals. Send out a discount code. Offer a free trial.

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All the things marketers can (and should) be doing with a CRM

Nutshell

Although typically perceived as software for salespeople, CRMs are the secret sauce behind most successful marketing initiatives. A CRM is an integral piece of software for marketers and salespeople. We’ve got your back, marketers! Discounts, offers, loyalty clubs. Newsletters are near the top of the marketing funnel.

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The complete guide to writing much better marketing emails

Nutshell

Email marketing is the dominant channel for marketing communications when measured by ROI, reach, cost, etc., Before email marketing was commonplace, marketers used advertisements, fliers, coupons, and other distributed promotions in order to build their audience and reach potential customers. What is email marketing?

Marketing 143
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8 PPC tips to improve your Google Ads performance

Nutshell

SEO and SEM are sometimes looked at as mutually exclusive marketing methods. Many marketers get caught up in optimizing top of funnel metrics, but if good CTRs don’t actually attribute to revenue, then is that metric really worth it? Take the grunt-work out of email marketing. Integrate SEO & SEM. INTGRATION.

Google 77
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Tech Trends to Take Your Sales Tech Stack to the Next Level: The Startup Sales Stack Report 2020

Sales Hacker

But with the rapid advancement of tech and so many options on the market, choosing the right technology for your sales team can seem like a tall mountain to climb. This isn’t the only effect WFH has had on the sales tech market, though. As budgets tighten, users have become more selective in software spending.

Lead Rank 117
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7 Effective Customer Engagement Strategies You Can Use for Building a Strong Brand

Apptivo

Around 70% of marketers claim that the maximum engagement level of customers will usually be at the end of the marketing funnel. Nearly 80% of B2B companies use an email marketing newsletter as an essential part of their marketing strategy. If you are tired of researching for the right company.