LeadBoxer

DECEMBER 8, 2019

Known as account-based marketing (ABM), companies that treat individual prospects like an entire market can generate 208% more revenue than those who don’t according to MarketingProfs. Account-based marketing (ABM) is a strategy of making marketing decisions based on the characteristics of target accounts and prospects.

Account Based Marketing 89

Account Based Marketing Account Software Software 89

The Brooks Group

JUNE 22, 2018

To gather competitive intelligence, your reps can research direct competitors (and emerging, potential competitors) by using search engines and tools such as Hoovers. They can also simply talk to customers and prospects to gather data. Without differentiation, the lowest-priced provider will often prevail.

Analysis 56

Analysis Coaching Hoovers Segment 56

SBI

JULY 7, 2010

If you’ve got a hunting territory, or you both hunt and farm for prospects, then you spend great effort searching for new sources of leads. And there’s no better place than the Web for coming upon a large herd of prospects gathered in one place. Different web-sites have differing rules regarding the use of their data.

Hoovers 57

Hoovers Jigsaw Lead Capture Territories 57

LeadFuze

JULY 13, 2021

From prospects who cancel all their appointments last minute to secretaries who won’t let us get any time on the phone with the decision-makers. So when your prospect says no to what you’re selling them on the phone or face-to-face, don’t be discouraged! There are three reasons why prospects reject your product.

How To 98

How To Top of Funnel Decision Maker Face-to-face 98

The Pipeline

MARCH 5, 2018

One of the best ways to ensure you maximize your prospecting is to commit to a time in your day or week, where you are doing and thinking about nothing else but prospecting. Can’t you just picture them, white social lab coat, diving deep into reasons why this prospect won’t buy? A hair over five calls per day.

Prospecting 219

Prospecting Hoovers Call-back Research 219

LeveragePoint

AUGUST 31, 2010

Once you unlock the mystery of building a value model (note: it’s much easier than you think), the next challenge is inevitably, “where do I get the data for this?” Value models run on data. Data about your products’ features and benefits (also price and cost). Data about your customer’s business model.

Data 20

Data Hoovers Travel Negotiation 20

Sales Overdrive

JUNE 22, 2012

Done well, they can help you move your company away from the worn out pattern of pushing every prospect into a “demo” or a “pitch about features and benefits”; and moving them into a conversation around building value , developing a business relationship and ensuring technical alignment. An alternative to buying a list is building one.

Lead Rank 29

Lead Rank Lead Scoring Jigsaw Conversion 29

Green Lead's B2B

MARCH 29, 2010

Prospects communicate with vendors differently. The changes are subtle, but having our reps understand them is key to their ability to play in the executive level prospect sandbox. Toolbox - It used to be that inside reps had their own Hoovers account and looked up main numbers. Times have changed here too.

Demand Generation 31

Demand Generation Demand Generation Targets Inside Sales Hoovers 31

Sales Overdrive

JUNE 22, 2012

Done well, they can help you move your company away from the worn out pattern of pushing every prospect into a “demo” or a “pitch about features and benefits”; and moving them into a conversation around building value , developing a business relationship and ensuring technical alignment. An alternative to buying a list is building one.

Conversion 20

Conversion Decision Maker Lead Rank Lead Scoring 20

LeadFuze

APRIL 21, 2021

Learn about prospects. Doing a company information lookup can help you learn more about your prospects. It can be very helpful in determining the viability of a prospect to work with, and whether you want to continue playing ball. Perhaps you’re wondering why it’s important to get information about a company.

Company 52

Company Lead Rank Lead Scoring Social Media 52

Sales Hacker

AUGUST 26, 2019

The best lead generation landing pages use elements like eye-catching headlines, compelling copy, and CTAs to persuade prospects to convert on the offer. So why would a poorly designed lead capture form capture qualified prospects? Make it clear what prospects will receive. How to Build a Lead Generation Landing Page.

Lead Generation 75

Lead Generation Sales Qualified Lead Lead Rank Lead Scoring 75

Sales Hacker Training

NOVEMBER 21, 2022

There are plenty of sales prospecting tools and sales management software to help automate your manual tasks while personalizing your outreach. Create your ideal customer profile(s) and automatically find leads from a proprietary database of 400 million verified prospects.

Sales Tools 52

Sales Tools Tools Ideal Customer Profile Lead Rank 52