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What Digital Marketing Certifications Should I Have to Sell to Small Business?

BuzzBoard

For more information, browse our extensive resource guide. This includes online advertising essentials and best practices for managing and optimizing Google Ads campaigns. Another vital certification to have is the Google Analytics Individual Qualification (IQ).

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Website Activity: The Tools and Tactics to Track It

Hubspot Sales

It also contains resources for comprehensive web activity analysis. Google Analytics. Google Analytics might be the most popular web tracking and analytics software available. That's why Google has an entire certification academy dedicated to how to make effective use of the platform. Image Source.

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7 Proven Tips for Seamless Sales and Marketing Alignment

Allego

According to a poll from SMM Connect and Training Magazine Network, 68% of sales and marketing leaders said “sales and marketing don’t communicate effectively.” This eliminates duplication of efforts and optimizes resource allocation. Do your sales and marketing teams have a hard time communicating? If you said yes, you aren’t alone.

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Conquer the Climb: Overcoming Digital Marketing Challenges for Small Businesses

BuzzBoard

These issues typically stem from constraints such as limited resources, tight budgets, a shortage of technical expertise, and increased competition. Many small businesses lack the necessary skill set to devise effective digital marketing strategies and, with limited resources, struggle to keep up with ever-changing digital trends.

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How To Build A Better Bond with Your Audience

Smooth Sale

Use analytical tools like Google Analytics to understand their demographics, interests, and behavior. RESOURCES FOR PERSONAL AND BUSINESS GROWTH: Advisorpedia Publishes information to help advisors build their practice, and those interested in the markets choose investments and find inspiration.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

searching for a question or resource, looking up design templates, or even hunting for the best tips and tricks to complete a task you’ve been handed. But, what is new is the abundance of video resources now available within Google search results. So, if you’re on the hunt for new marketing resources, look no further.

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Do You Use SEO Strategy to Stand Out from Your Competition?

Smooth Sale

Armed with resources like the Google Keyword Planner, you may set out on a mission to discover hidden treasures amidst keywords: ones that demonstrate a high volume of searches while also remaining relatively uncontested. Learn more to train teams and join the advocacy program.