Where to Allocate Marketing Budgets in 2023/2024
Sales Hacker
SEPTEMBER 29, 2023
Based on an annual Gartner report on CMO spend for 2023, 71% said that they lack the budget to fully execute their strategies in 2023, predicting that it will remain as restrictive in 2024. The annual Gartner 2023 CMO Spend and Strategy Survey was conducted in March and April 2023. There is no one-size-fits-all!
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