2012 Prospecting Sales Enablement Tools 
Pointclear
AUGUST 23, 2012
2012 Surprise: Getting the “At Bats” — But an Increase in “No Decisions”. Click to start video at this point — Asked about what has or hasn’t happened in marketing and sales in 2012 that surprises him, Tim notes that lead generation and sales activity are up—providers are getting the “at bats.”.
SBI
MARCH 1, 2021
Q: What metrics should customers of Sales Enablement solutions use to measure the impact or progress of their activities? Measuring what’s going on during live customer meetings is the last frontier in instrumenting the sales process and monitoring it the way most other business processes are tracked now. Likely not.
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Score More Sales
MAY 16, 2012
Are you part of a B2B sales organization proactively looking each week at what deals are in your sales funnel (or sales pipeline)? You have a robust, helpful CRM tool that gives you several helpful reports which you can review each week, and lists you can easily pull up on a just-in-time basis.
Pointclear
JUNE 28, 2012
2012: Transformational Change, the New Buyer & Big Data. Click to start video at this point — Asked about what is happening or not happening in marketing and sales in 2012 that surprises him, Rich notes there’s been more transformational change in the past eight to twelve months than he’s seen in the previous nine years.
The ROI Guy
JANUARY 15, 2013
Executives continually point to the need for Sales and Marketing to align, with 90% of Senior Marketers indicating to Forrester that indeed alignment is a high or very high priority. Enablement ranked fifth in priorities for the incremental spend, with only 1 in 10 indicating that this would be their priority.
Costello
NOVEMBER 15, 2018
For Eric Pratt, more than thirteen years in the sales and marketing industry taught him a few things about how these teams can work together. This understanding led him to found Revenue River in 2009, a digital marketing and sales innovation agency. How can sales enablement complement inbound marketing efforts?
Jonathan Farrington
AUGUST 10, 2012
A very well respected organization in the marketing and sales alignment business now reports that most companies have done all they can to help sales at the top of the funnel. Now what is needed, they say, is to provide support to sales people in the middle and late stages of the buying process. Sales Enablement.
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