SBI

JANUARY 29, 2020

Using a modern, agile approach they can effectively bridge the gap between globally distributed teams with video collaboration tools that enable reps, managers, and SMEs to work together easily and asynchronously. All survey responses are easily accessible via the new Survey Results Dashboard.

Industry 65

Industry Webinar Metrics Collateral SAP 65

Tenfold

SEPTEMBER 19, 2017

According to a May 2017 Forrester Consulting survey (done for Hootsuite), there is a general discontent with how typical salespeople conduct selling. Interestingly, among the B2B companies surveyed in the Forrester study, there is a decreasing resistance to social selling. Enterprise Adoption of Social Selling.

Social Selling 71

Social Selling Enterprise Enterprise Social Media 71

Showpad

APRIL 9, 2021

A July 2017 McKinsey survey found that 48% of respondents said they perceived lower costs as one of the top three factors that drive technology adoption across their company. In the summer 2020 report, only 10% of those surveyed said that cost savings were their prime motivator. Do you already have a sales enablement platform?

Training 52

Training Hiring Lead Rank Lead Scoring 52

Hubspot Sales

JUNE 8, 2020

Marketing automation and sales enablement tools are an absolute must. If you can open the conversation with "Wait, it looks like you spent a lot of time on our website in 2017," the prospect is secretly (sometimes openly) delighted. We use a net promoter score (NPS) survey to make sure we know what people like and what missed the boat.

B2B 91

B2B Ideal Customer Profile Top of Funnel Prospecting 91

DialSource

JULY 8, 2020

In contrast, inside sales reps spend the vast majority of their time at the office, or more recently, in a work-from-home environment , relying on remote-friendly channels to sell. Bottom line : It’s time to invest in strategies, tools, and resources that expand your capabilities as an inside sales team.

Inside Sales 69

Inside Sales Scale Outside Sales Face-to-face 69

SugarCRM

MARCH 28, 2019

Without the right tools and technology, your competitors WILL get ahead. A strong customer relationship management system consolidates all critical customer information into one central, easy-to-use platform designed to foster strong relationships with dealers, channel partners, end customers and more. It’s a tough balancing act.

Customer 22

Customer Retail Consumer CRM 22

Circleback

JANUARY 30, 2018

2017 is finally over. 2018 will see the development of more new tools and technologies powered by AI. So, use the technology to stay ahead, help target right customers at the right time, and equip your workforce better with the latest tools. Some assumptions have turned out to be true, and others have simply fallen flat.

Trends 20

Trends Account Based Marketing Social Media Face-to-face 20

Zoominfo

AUGUST 23, 2022

B2B self-service experiences on the rise McKinsey’s data indicates that 22% of business decision-makers are already using digital self-service tools to identify and evaluate new vendors. Between 70-80% of B2B decision-makers surveyed by McKinsey indicated a strong preference for remote sales interactions and self-service functionality.

Trends 100

Trends B2B Decision Maker Scale 100

SalesLoft

OCTOBER 2, 2018

According to CSO Insights, in 2017 more than 50% have a dedicated sales enablement person, program, or function. The workflow injects this sequence alongside the other channels in your playbook. The workflow component of sales engagement links communication channels to form one cohesive rhythm or cadence.

Scale 52

Scale Cold Calling Channels Analytics 52

Close.io

OCTOBER 28, 2019

In fact, both techniques can be powerful tools for growing a company. We’ll spend the rest of the article describing those situations to you to point you to the strategy that will be the best growth channel for your business. Thousands of sales teams around the world use Close as their tool of choice. Inbound or outbound?

Paid Content 64

Paid Content Outbound Inbound Top of Funnel 64

Sales Hacker

JANUARY 24, 2018

Identify channels where your prospects are active. You should constantly be testing new approaches, especially when using saturated channels like cold email. As everyone is still going all-in on digital channels, this traditional medium has a huge opportunity for attention. Survey your prospects.

Lead Generation 86

Lead Generation Lead Rank Lead Scoring Sales Qualified Lead 86

Hyper-Connected Selling

JANUARY 9, 2018

It makes sense that in a time where trust is taking a hit ( the 2017 Edelman Trust Barometer showed a decrease in every category it tracks ), our ability to connect with our prospects is key. Reach out through text or social media channels. By the transitive property, then, sales is trust. Demonstrate Empathy. Send that email.

Hiring 64

Hiring Decision Maker Lead Rank Lead Scoring 64

Highspot

AUGUST 18, 2020

This is the key to its success, making it an invaluable strategy for marketers searching for ways to engage customers using digital channels. A survey conducted by Content Marketing Institute and Ion Interactive shows that 46% of content marketers believe interactive content retains reader attention more than static content.

Top of Funnel 69

Top of Funnel Revenue Buyer Persona How To 69

SBI

NOVEMBER 7, 2019

With this acquisition, Seismic strengthens its ability for marketers to deliver personalized and compelling content throughout the entire customer journey and across all channels. Allego offers a comprehensive suite of learning, content and collaboration tools designed for access where salespeople spend their time – on their mobile device.

Top of Funnel 52

Top of Funnel Ideal Customer Profile Webinar Metrics Customer 52