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Out-of-Home Advertisements Unlock Access to Strong ROI for Marketers

SalesFuel

94% of marketers agree that out-of-home advertisements surprise and delight consumers more than other ad types, according to onescreen.ai. A recent report from OAAA says that “65% of the top 100 OOH advertisers increased their OOH spend from 2022.” And 20% of those advertisers doubled their spending. billion in 2023, a 2.1%

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The Definitive List of Top Email Trends in 2023 (Part 1)

Appbuddy

After all, a new year means new opportunities for email marketers—and new challenges. What can marketers expect in 2023? We asked our State of Email Live webinar attendees about their email performance Black Friday through Cyber Monday 2022. holiday season sales in 2022 reached a record $1.3 Encouraging, no?

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What’s new at Nutshell?

Nutshell

As 2023 kicks off, we’re excited for the future here at Nutshell. Amid layoffs and other troubles , Salesforce’s stock dropped nearly 50% over the course of 2022. At Nutshell, we know there may be challenging times ahead for our customers, but we believe that with investment in the right things, there’s opportunity as well.

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What Does the CPRA Mean for Marketers’ Data?

Zoominfo

Effective January 1, 2023, the CPRA will supersede the California Consumer Privacy Act (CCPA) , giving California residents more control over the personal data businesses collect. Imagine you go to run a campaign on January 1, 2023 and find that an entire county decided to opt out of cross-context behavioral advertising.

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Top 6 SMB Tech Verticals to Watch Out for: A Review of the Prospering Market

BuzzBoard

back in 2022, and the digits are expected to hit 285 million by 2025. Summing up, the key digital marketing trends for SMBs in 2023 will be: A prevailing era of AdTech and MarTech for accurate customer targeting, optimal resource allocation, and to attain enterprise-level efficiency. in 2022 year-over-year in the U.S,

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Top 6 SMB Tech Verticals to Watch Out for: A Review of the Prospering Market

BuzzBoard

back in 2022, and the digits are expected to hit 285 million by 2025. Summing up, the key digital marketing trends for SMBs in 2023 will be: A prevailing era of AdTech and MarTech for accurate customer targeting, optimal resource allocation, and to attain enterprise-level efficiency. in 2022 year-over-year in the U.S,

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Top 6 SMB Tech Verticals to Watch Out for: A Review of the Prospering Market

BuzzBoard

back in 2022, and the digits are expected to hit 285 million by 2025. Summing up, the key digital marketing trends for SMBs in 2023 will be: A prevailing era of AdTech and MarTech for accurate customer targeting, optimal resource allocation, and to attain enterprise-level efficiency. in 2022 year-over-year in the U.S,