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Outbound Lead Generation: How to Build an Efficient Growth Machine

Zoominfo

But today’s outbound lead generation tactics are more than just dialing for dollars. Modern GTM teams build on a foundation of high-quality data, leveraging buyer intent data and other advanced signals to begin their outreach when prospects are ready to learn more. What is Outbound Lead Generation?

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How The Pandemic Reshaped The Way We Sell

Crunchbase

Solidify your soft skills for today’s buyer. With 47 percent of adults continuing to report negative mental health impacts related to the pandemic, you may find that half of your prospects are not ready or receptive to any type of hard sell. When you practice and deploy active listening, you make your client or prospect feel valued.

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50+ Best Lead Generation Tools in 2023 (Ranked & Rated)

Sales Hacker Training

Here’s a list of the best lead generation tools on the market today. These solutions range from CRM tools to exit-intentlead capture to sales management tools to marketing software and beyond. Lead generation can be a mix of inbound or outbound techniques aimed at attracting potential customers to your product or service.

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Sales Content Management: Mastering The Content Chaos And Empowering Modern Sellers

Showpad

Content management is all about the storage, management, distribution and governance of content assets. With the term “content assets,” we mean all assets that customer-facing professionals need along the entire buyer journey to effectively serve their prospects and customers. Our sales force creates a lot of own content.

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To Chatbot or Not to Chatbot for B2B Lead Generation?

Cience

In today’s article, we’ll examine the pros and cons of chatbots for B2B lead generation. Some good music to get that particular mood: Before beginning the in-depth discussion of the chatbots for B2B lead gen let’s outline some basics to make sure that we’re on the same page here. Don’t make your prospect wait.

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How to Accelerate Sales in the midst of Uncertainty

Showpad

Accelerating sales is not only possible, but it’s a challenge the entire organization should accept, creating the sales equivalent of the “rally around the flag” effect. Let’s examine how to accelerate sales even when prospects aren’t biting. unexpectedly poor sales performance is debilitating.

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Why Sales Analytics Is Essential to Navigating an Uncertain Market

Chorus.ai

Businesses make very few high-impact decisions nowadays, in SaaS and beyond, without consulting a sales analytics solution first. This is particularly true post-COVID, where even minor decisions (like a product launch or new buyer personas) can have lasting negative effects on your bottom line and brand perception.