Channels Education Marketing Oracle 
Sales Hacker Training
FEBRUARY 13, 2020
Transitioning from mid-market selling to enterprise selling isn’t easy. In our first post we focused on how to be product- and market-ready, but that’s still only part of the solution. Customer and channel partnerships. Customer and channel partnerships. 1) Marketing: Does your marketing appeal to enterprise orgs?
SBI
JUNE 21, 2018
As a Senior Director of Sales Consulting at Oracle, Tod and his team of Sales Engineers and Solution Consultants support the sales team in their division and are responsible for onsite and remote demos. Trying to fulfill demo requests in multiple languages in different markets. Channel Partners who are surrogate salespeople.
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Sales and Marketing Management
MARCH 26, 2018
Despite the plethora of martech and sales enablement technologies now on the market, most sales teams are still performing at sub-optimal levels. They earn the right to ask for the business because they show up at that first meeting educated about the prospective buyer’s unique situation and how their solution addresses a specific problem.
Gong.io
APRIL 13, 2020
And we built this really beautiful organic inbound channel, which then allowed me to build out a team of SDRs that would sit on top of all of those inbound leads that were coming in, start segmenting them, call them and nurture them, and up-sell them into SMB packages and ultimately into mid-market. But I didn’t know any better.
Close.io
AUGUST 30, 2019
In other words, we are experiencing the product-led era that came as a replacement to the marketing and the sales-led one. How is product-led different than marketing-led? With PLG, modern software companies manage to reduce overhead costs by massively reducing the cost of marketing and sales activities. Final thoughts.
Igniting Sales Transformation
MARCH 4, 2019
Everyone knows that sellers need to prospect, qualify leads, demonstrate value and business acumen in their outreach to buyers, I kicked things off by asking Kristina what is happening in the market now that dictates what buyers want, so that sellers can better focus? Listen and enjoy and insightful, power packed interview!
Crunchbase
MARCH 1, 2023
They’re launching sales podcasts, YouTube channels and startups of their own. Angeley Mullins Chief Marketing Officer and Chief Growth Officer, Latana Brand Tracking Angeley Mullins began her sales career in the finance industry and then moved into leading commercial teams for technology companies across various international markets.
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