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Generate 25%+ of Sales Pipeline Opportunities from Marketing

SBI Growth

Lead Generation is the surest way to drive tangible return on marketing investment. Building a robust B2B Lead Generation program requires the adoption of best practices in two areas; Demand Generation and Lead Management. The decks show a healthy growth curve of leads being generated for Sales. Today’s Status Quo.

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5 Sales Management Myths Debunked

SBI Growth

Download our Fixing The Myths Action Plan to solve these problems. Find a different way to generate high quality leads. The office telephone is a dying demand generation tool. This also rings true for CRM adoption. Make the CRM easy to use and intuitive, then expect compliance.

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What is the True Cost of Bad Data for Your Business?

Zoominfo

You can hire the best sales and marketing talent and outfit them with state-of-the-art CRM and automation tools , but without high-quality data, their efforts will fall short of your targets. Bad data and data decay weaken critical business activities, such as prospecting or running email campaigns.

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How Salespeople can Generate their Own Leads & Become Successful

eGrabber

The marketing/demand generation/lead generation teams are the ones that feed the sales pipeline with a steady flow of potential sales leads. But studies reveal that marketing teams are unable to generate sufficient sales leads to keep the salespeople busy. How Salespeople can Generate their Own Leads.

Leads 95
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No One Wants Your Cold Calls

No More Cold Calling

I’ve heard it takes at least seven to 10 touches for sales teams who cold call and cold email prospects to connect with decision-makers. New research from demand generation firm Vorsight paints an even more dismal picture of cold calling, suggesting it takes 60 to 90 dials to actually get meetings. I downloaded a whitepaper.

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The Pipeline ? Intrepid Radio

The Pipeline

Download the latest version here. Demand Generation. Prospecting. 3 R’s of Prospecting Success. B2B Lead Generation Blog. Below is Part One of our discussion, use what you can. Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. What’s in Your Pipeline? Book Notice.

Pipeline 240
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The Pipeline ? Goal Achievers Radio Interview

The Pipeline

Download the latest version here. Demand Generation. Prospecting. 3 R’s of Prospecting Success. B2B Lead Generation Blog. As always the goal is to provide a couple of actionable things you can implement in your selling. While this is just one segment, we’ll be posting others in the coming weeks.

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