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Oracle Taught Me Customer Service Can Help Align Sales and Marketing

Jeff Davis

It was such a pleasure being invited to attend Oracle's Modern CX conference this past week as a marketing influencer. I was really interested in understanding how the principles of customer service (CX) could be applied to helping B2B organizations align Sales and Marketing. create togetherness.

Oracle 54
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Get Clear On Your Vision, Get Clear On Your Sales

Sales and Marketing Management

It may seem an easy enough question, but you’d be surprised by how many marketers and salespeople can’t provide a simple answer. But you’ll still need to ensure that the vision makes sense to your colleagues, customers and prospects if you are to succeed in spreading confidence, boosting revenue and inspiring growth.

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The 25 Sales Leaders You Should Get to Know in 2020

Crunchbase

Abel’s wealth of knowledge in the software as a service space is demonstrated by not only his success at G2, but his previous work; he founded and led BigMachines, a leading SaaS CPQ company, to its acquisition by Oracle in 2013 for over $400 million. VP of Marketing at Outreach. Crunchbase Profile , LinkedIn , Twitter.

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PODCAST 77: Navigating the Pace and Pressure of Startup w/ Vikas Bhambri

Sales Hacker

How to transition between sales engineering to managing revenue. Today, we’ve got Vikas Bhambri, the head of revenue, in many senses, for the company Kustomer. Vikas’ background is sales engineering as a path into sales and revenue leadership. Why sales engineers are the “technical conscience of a deal”.

Oracle 50
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Top 10 Best Enterprise CRM solutions for 2021

Sales Hacker

For such a complex system to run smoothly, all departments: sales, marketing, support, and accounting need to be connected and communicate in real-time. Key features: All-in-one CRM platform with sales, marketing and support capabilities. Use custom objects to create complex reports. Marketing lists and quick campaigns.

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What is Customer Success — A Smart & Actionable Guide

Sales Hacker

What is Customer Success and why do you need it? Gain a new customer, you increase revenue. What happens when you lose more customers than you gain? It may happen sooner or later, but failure is the only prospect a business faces when customer loyalty plunges. Guide overview: What is Customer Success?

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A Sales Enablement Guide to Winning More Deals

Pipeline

Sales content: this type of information is designed to persuade customers to buy. Marketing creates educational content; this attracts subscribers and prospects. Customer service: support teams communicate with customers; they know (a.) why customers leave, (b.) The most revenue?