Gong.io

MARCH 30, 2022

Building software for enterprise customers is never easy. . As a software vendor, your enterprise customers usually represent an important segment—often a strategic one. Gong recently won the #1 spot on G2’s enterprise software list for 2021 (across all software categories).

Enterprise 62

Enterprise Enterprise Strategy Vendor 62

The Spiff Blog

SEPTEMBER 14, 2023

For example, it’s easy to brush off an employee who is unhappy about a change to their compensation plan by saying, “Sorry, but the system and the data proved that this is the correct decision for us to make.” Of course, not every decision (AI-influenced or otherwise) is going to make employees happy.

Commission 84

Commission Account Compensation Face-to-face 84

OnePageCRM

MARCH 8, 2017

One way to do this is to talk about the real-world value your product will deliver – If your HR management software can help your client save $200k on recruitment, use that as your price anchor. That’s why vendors use the manufacturer’s suggested retail price (MSRP). Why is Enterprise Software so Expensive?

Discount 55

Discount Lead Rank Top of Funnel Enterprise 55

Sales Hacker

MAY 3, 2021

There’s a myth that corporate buyers hold all the power over vendors – that vendors struggle to sell. The matrixed, collaborative nature of work means that the group of decision-makers and even evaluators of a potential piece of technology or service can grow rapidly. 6 things vendors can do to ease the pain of buying.

Ideal Customer Profile 77

Ideal Customer Profile Top of Funnel Customer Vendor 77

The Spiff Blog

DECEMBER 14, 2023

With cost-efficiency top of mind, many buying committees have now expanded to include the ultimate decision-maker, the CFO. But, you’re probably wondering: do you treat the CFO like any other decision-maker? Most experienced CFOs trust unbiased third parties far more than they trust a vendor or salesperson.

Decision Maker 75

Decision Maker Sales Forecasts Forecasting Compensation 75

LeveragePoint

SEPTEMBER 21, 2018

A Forrester survey of buyer executives found that the first vendor to communicate a vision of value wins the business three quarters of the time. Account-specific Value Propositions can and should become a Business Case to Buy for decision-makers in the account. Stakeholders within an Account. Buying roles.

Account Based Marketing 20

Account Based Marketing Account Lead Rank Lead Scoring 20

SBI

APRIL 29, 2014

Leslie: CallidusCloud provides organizations with the leading sales and marketing effectiveness cloud software. Other SaaS vendors offer standalone solutions that only address one need at a time creating a situation where the customer becomes the integrator of all of their siloed solutions provided by multiple vendors.

Up-Sell 135

Up-Sell Closing Lead Generation Revenue 135

The Spiff Blog

SEPTEMBER 26, 2023

Have you engaged all decision makers early on in the process? Decision Criteria : What criteria do they use to evaluate vendors and products before making a purchasing decision? Decision Process : What does their purchasing process look like? What is their relationship to your current point of contact?

Sales Qualified Lead 83

Sales Qualified Lead Lead Qualification Sales Cycle Scale 83

OnePageCRM

MARCH 8, 2017

One way to do this is to talk about the real-world value your product will deliver – If your HR management software can help your client save $200k on recruitment, use that as your price anchor. That’s why vendors use the manufacturer’s suggested retail price (MSRP). Why is Enterprise Software so Expensive?

Strategy 20

Strategy Discount Lead Rank Enterprise 20

Sales Hacker

APRIL 21, 2022

Enterprise buyers typically have a certain window of opportunity every year to buy a new piece of software. These enterprise features are usually the incentive for the company to purchase the bigger package. Now with product-led growth, the buying decisions are more decentralized. I’m not kidding. Examples include: SSO and SCIM.

Ideal Customer Profile 85

Ideal Customer Profile Marketing Enterprise Enterprise 85

SBI

APRIL 28, 2014

Leslie: CallidusCloud provides organizations with the leading sales and marketing effectiveness cloud software. Other SaaS vendors offer standalone solutions that only address one need at a time creating a situation where the customer becomes the integrator of all of their siloed solutions provided by multiple vendors.

Up-Sell 54

Up-Sell Closing Lead Generation Revenue 54

SBI

APRIL 29, 2014

Leslie: CallidusCloud provides organizations with the leading sales and marketing effectiveness cloud software. Other SaaS vendors offer standalone solutions that only address one need at a time creating a situation where the customer becomes the integrator of all of their siloed solutions provided by multiple vendors.

Up-Sell 50

Up-Sell Closing Lead Generation Revenue 50

Nudge.ai

DECEMBER 8, 2017

Going into the New Year as a B2B sales professional, you’ll likely have some software subscriptions coming up for renewal, so we wanted to prepare you for those decisions. Base: Next-generation CRM software for leading B2B sales teams. SugarCRM: Highest Net Promoter Score across all major CRM vendors. Enjoy the list!

Lead Rank 51

Lead Rank Lead Scoring Sales Tools B2B 51

Sales Hacker

DECEMBER 8, 2017

Powerful buyer influence of software review sites like G2Crowd & Capterra. Review Sites Continue to Influence Decision Makers in a Powerful Way. 2) Review Sites Continue To Influence Decision Makers. Spike in acquisition purchasing power – validated via Tomasz Tunguz. Facing the Reality of A.I.

Trends 96

Trends Outsourcing Services Top of Funnel Account Based Marketing 96

PandaDoc

SEPTEMBER 19, 2023

Simplify your work life with our software PandaDoc has native integrations with Salesforce, Pipedrive, HubSpot, Zoho and other CRMs. It may be confused with vertical integration , which is an economic term that refers to the practice of reducing operational costs by producing everything in-house instead of outsourcing from vendors.

Paid Content 52

Paid Content Marketing Outsourcing Services Lead Rank 52

Sales Hacker Training

NOVEMBER 21, 2022

There are thousands of options when it comes to software for sales that promise to make your life easier as a sales professional. There are plenty of sales prospecting tools and sales management software to help automate your manual tasks while personalizing your outreach. Don’t make it more difficult than it already is.

Sales Tools 52

Sales Tools Tools Ideal Customer Profile Lead Rank 52

Tony Hughes

MARCH 13, 2018

If you're selling software and there are already twenty five groups on mobile marketing applications, still launch your own group. But change is hard and change management can take time and aligning incentives is a must. When you succeed, LinkedIn gives you more so that's definitely incenting the right behaviors!

Social Selling 63

Social Selling Ideal Customer Profile Lead Rank Top of Funnel 63