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Sales Talk for CEOs: Innovating from the Top: How a Former CMO Revitalized a Company as CEO (Ep107)

Alice Heiman

Harris shared her riveting journey of steering the company through the COVID-19 pandemic and moving from 100% in-person training to 100% online training basically overnight, revealing not only the challenges faced but also the exact strategies she implemented to drive rapid growth and adapt to a rapidly changing business landscape.

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10 Ways to Generate More Quality Leads for Your Logistics Pipeline

Pipeline

Train your reps to understand a lead’s challenge and offer solutions accordingly. Research shows 68% effectiveness in B2B demand generation. Create Case Studies Want to convince your audience that your logistics services can drive the promised results? Create case studies to support your pitch.

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6 Steps to Improve Your Go-To-Market Maturity

Sales and Marketing Management

InsideView just published a study of over 500 B2B sales and marketing professionals with new insight on go-to-market (GTM) maturity, a topic of growing interest for many business leaders. Our next step was to do a quantitative study. You’re likely familiar with SiriusDecisions’ Demand Waterfall, a decade-old concept.

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Want Better Lead Generation? Get Marketing & Sales in Line

DiscoverOrg Sales

I like Brainshark’s straightforward definition of sales enablement : Sales enablement: “A systematic approach to increasing sales productivity, by supporting reps with the content, training and analytics they need to have more successful sales conversations.”. Interested in enhancing your sales enablement practices?

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3 Ways Small Cap CMOs Can Improve Revenue Performance

SBI

One of the great things about working for a relatively small company is that it trains you to be very pragmatic. While we may call most of our campaign activities “demand generation,” does anyone really believe that marketing alone can create demand for a complex 6- or 7-figure solution?

Revenue 93
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The Top 35 Sales Podcasts for Sales Professionals

Zoominfo

Matt covers the entire pipeline – demand generation, lead management, sales effectiveness, technology and more – all focused on helping you find, manage and win more business. Over the years I’ve received training/coaching from some of the industry’s leading experts. Listen here. 3. Sales Influence—Why People Buy.

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Need an Expert for Your Next Panel, Presentation, or Podcast? Here Are Over 530 of the Top Female Sales Practitioners

Sales Hacker

A recent study analyzed data from thousands of events over a five year period and found that approximately 70% of professional event speakers are male. Enterprise Sales. Training & Coaching. Allied Air Enterprises. Hewlett Packard Enterprise. Enterprise Account Executive. Alcatel-Lucent Enterprise.