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Medical sales – tailoring sales to physician preferences – An STC Classic

Sales Training Connection

And with the ever-changing healthcare market space , selling to physicians is increasingly more difficult. If you found this post helpful, you might want to join the conversation and subscribe to the Sales Training Connection. ©2012 Sales Horizons, LLC.

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Medical sales – A new sales environment as more physicians become hospital employees

Sales Training Connection

hospitals have begun responding to the implementation of health care reform by accelerating their hiring of physicians. physicians are now employed by hospitals or integrated delivery systems , a trend fueled by the creation of accountable care organizations (ACOs) and the prospect of more risk-based payment approaches.

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Selling to experienced vs. new physicians – it’s not just more of the same

Sales Training Connection

At a minimum they will be entering the healthcare market with a different set of expectations around healthcare availability and a different point of view about their relationships with medical sales companies than their more senior peers. ©2012 Sales Horizons, LLC.

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Selling medical devices that are evolutionary not revolutionary

Sales Training Connection

This combination of trends is especially true in those portions of the medical device market that generate the largest profits: CRM devices, cardiology, spine-related devices, and orthopedics devices. If you found this post helpful, you might want to join the conversation and subscribe to the Sales Training Connection.

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Medical sales: tailoring sales to physician preferences – A Sales Tip

Sales Training Connection

And with the ever-changing healthcare market space , selling to physicians is increasingly more difficult. If you found this post helpful, you might want to join the conversation and subscribe to the Sales Training Connection. ©2012 Sales Horizons, LLC.

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Medical sales – selling new technologies to physicians

Sales Training Connection

And when the product is a new technology that is significantly different from others on the market, the level can be particularly high. If you found this post helpful, you might want to join the conversation and subscribe to the Sales Training Connection. ©2012 Sales Horizons, LLC. Selling to physicians.

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Medical device sales – selling with clinical data

Sales Training Connection

As the medical device market place changes hospital purchasing is becoming very different today from yesteryear. If you found this post helpful, you might want to join the conversation and subscribe to the Sales Training Connection. ©2012 Sales Horizons, LLC. Selling with clinical data is becoming increasingly important.