Remove 2020 Remove Channels Remove Incentives Remove Research
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Re-energizing sales efforts in a virtual world

Sales and Marketing Management

work force experienced the most significant drop in employee engagement in 2020. Though cash may seem like an easy solution, research as far back as the 1970s shows that cash rewards are not as meaningful as non-cash rewards on a psychological perspective. Not all sales incentive programs are the same. Don’t rely on cash alone.

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Anatomy of a Virtual Conference: The Inside Story of BOUNDLESS 2020

Nutshell

On March 6th, 2020, Nutshell hosted BOUNDLESS 2020, our second annual virtual conference. (If BOUNDLESS 2020 also featured some new elements—including sponsorships and an awards ceremony—which gave the event a big-show feel, even if they created some additional headaches. If you missed it, watch the full replay here.).

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5 Proactive Ways to Increase Sales Online in 2021

Sales and Marketing Management

Author: Jo Barnes 2020 was a year of turbulence in almost every aspect of life (understatement of the century?), Choose a primary content channel (like a blog, social media platforms, or a podcast), and focus on creating content that is: High-quality. and businesses were no exception. Informational. SEO-friendly.

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Demystifying Buyer Intent Data: 3 Tiers of Actionable Insights

Zoominfo

We’ve found through internal research — and validated with sellers and marketers — that champions moving to new companies are among the very best intent signals. Engage Customers: Our integrated platform easily facilitates personalized and targeted campaigns across multiple marketing and sales channels. We generate over 1.2

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Innovation Starts With “A”

Appbuddy

For many, 2020 has been one of the most challenging years ever, and that includes for email marketing. Artificial Intelligence (AI): AI has been driving spam filtering and fraud prevention solutions for a while now, but 2020 encouraged an explosion in other applications.

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What is a Sales Cycle and How to Make it Work for You in 2021

Crunchbase

Most retail brands have a sales cycle in place, but the events of 2020 have impacted the way the cycle works. A great place to start is by looking at how each lead was generated and then using those channels to connect with them. Before contacting a lead, you should do a bit of preliminary research to ensure it’s worth your time.

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Going International in Times of Crisis: Good Move, or Too Risky for Established Companies?

Sales Hacker

At the heart of 2020’s changes is a realization that e-commerce is about more than buying household goods from Amazon. Expanding internationally always requires significant investment and research. In 2020, US consumers spent nearly $710 billion on e-commerce , a year-over-year increase of 18%.