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Market Intelligence Data: The Definitive Guide

Zoominfo

Attempting to grow your business without marketing intelligence is a lot like driving without directions. Without a clear understanding of your industry or market, you’ll be ill-equipped to make informed business decisions. Businesses are catching on to the importance of market intelligence. billion in 2020 to $33.3

Data 130
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CRM in 2020 – Top 5 Things to Know

Pipeliner

Customer experience is where business battles are taking place in 2020. According to the recent Frost & Sullivan study, customer experience is projected to overtake price and product as a key brand differentiator in 2020. In this post, we will show you five major CRM trends to look for in 2020.

CRM 94
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78 Customer Engagement Statistics

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On the most basic level, customer engagement can be defined as the ongoing relationship between a brand and its customers. And, even though customer engagement is only a piece of the marketing puzzle, it shouldn’t be ignored. The Current State of Customer Engagement.

Customer 196
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The 54 Sales Leaders You Should Get to Know in 2020

Crunchbase

Update: June 26, 2020. This blog post was originally “The 25 Sales Leaders You should Get to Know in 2020.” From SDR in 2015, to enterprise AE in 2020–and she’s gathered quite the following on LinkedIn. Why Brooke should be on your radar: Brooke Bachesta currently leads the mid-market SDR team at Outreach.io.

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Top Sales Training Trends to Watch in 2022

Janek Performance Group

If 2020 was the year of the pandemic, 2021 was the year sellers adapted and turned the tide. Like in a post-apocalyptic movie, sales heroes valiantly fought a formidable foe, developing and broadening their skills to combat the challenges of uncertain markets, supply-chain chaos, rising inflation, and the great resignation.

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Out with the Funnel, In With the Flywheel: The Modern Buyer’s Journey

Zoominfo

But, sales and marketing organizations must resist this instinct in order to constantly adapt to changing markets, new technologies, emerging trends and so on. The sales funnel represents the theoretical customer’s journey to making a purchase. But, there’s one business concept that’s stood the test of time like no other.

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Guide to Sales Automation: How to Streamline Prospecting

Zoominfo

By 2020, 30% of all B2B companies will employ some kind of AI to augment at least one of their primary sales processes. It also ensures that your sales process is streamlined and uniform while maximizing the efficiency of your sales resources. Sales Automation directing impacts the daily operations of your go-to-market strategy.