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How to Use Predictive Analytics to Improve Your CRM

Apptivo

Consider AccuWeather, a weather monitoring system. This system collects temperature, humidity, and air pressure data from numerous sensors situated around a city. If the model achieves sufficient accuracy, it can be integrated in real-time into the organization’s electronic health record system.

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Sentiment Analysis: A Primer for B2B Marketers

Zoominfo

In its most advanced form, it involves implementing an algorithm that monitors conversations and quantifies opinions, attitudes, and emotions based on a predetermined scoring system. You can still perform sentiment analysis by manually monitoring customer feedback. But, if you lack the budget for these technologies, fear not.

Analysis 130
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Sentiment Analysis: A Primer for B2B Marketers

Zoominfo

In its most advanced form, it involves implementing an algorithm that monitors conversations and quantifies opinions, attitudes, and emotions based on a predetermined scoring system. You can still perform sentiment analysis by manually monitoring customer feedback. But, if you lack the budget for these technologies, fear not.

Analysis 176
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United Could Have Avoided Dragging Passenger Off Plane

A Sales Guy

Look sometimes “rules” and “regulations” blind us to the most obvious and simple solution and this was the case for United Airlines this weekend. In an effort to maximize bookings and make sure flights are full, airlines commonly overbook anticipating people don’t show, miss their connections, etc.

Airlines 114
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Collaboration for Mid-Market Sales Growth

Score More Sales

Many of the same ideas are rehashed daily within sales and customer service – and in accounting and operations. Think airline industry after 9/11. You really don’t have to imagine – because it is a reality for most entrepreneurs growing companies. Blurred Lines. How can this impact sales? When will you start?

Marketing 217
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Contact Management: Definition, Importance & Features

Nutshell

Contact management is storing and organizing leads’ and customers’ contact details, behaviors, and interactions with your business. An essential tool for growing your business, it helps you share customer data across your company. You call your airline after its system can’t process your transaction.

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What Air Crash Investigations Didn't Tell You About QF32 (Airbus A380)

Tony Hughes

This is an unlikely but true story about iconic brands being protected by an amazing airline captain , the power of social media, and how to create customer-centric culture. The largest passenger airliner in the world was severely degraded and had probably lost 50% of system networks and 65% of the aircraft’s roll control.