article thumbnail

CMO: Is Your 2014 Marketing Plan Obsolete?

SBI Growth

In this post we’ll focus on the B2B Demand Generation (DG) plan. Download the 2014 B2B Demand Generation Planning template here to get started. B2B Demand Generation – Building a Base Plan. Like a football coach going into a game, you start with the baseline plan. Author: John Staples.

article thumbnail

The Pipeline ? The six elements of a perfect sales meeting

The Pipeline

The six elements of a perfect sales meeting. Stored in Attitude , Business Acumen , Coaching , Emotional Intelligence(EQ) , Guest Post , Sales Leadership , Sales Management , Sales Meetings. Do you dread the weekly sales team meeting? At each meeting, the customer should be heard. Feel like it’s wasting your time?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 Ways Virtual Events Are Reimagining Themselves

Sales and Marketing Management

Since last March, when most of the world pulled the parking brake on travel and live professional events, marketing meetings, conferences and tradeshows have taken place virtually. The effect was more like an awards show, complete with multiple camera angles and special guests, and less like a simple virtual meeting.

article thumbnail

The Pipeline ? Battle Reparation Tactics Meet Marketplace Strategies

The Pipeline

Battle Reparation Tactics Meet Marketplace Strategies. Show them you’re willing to meet their needs and you’re building bridges. Battle Reparation Tactics Meet Marketplace Strategies [link]. Battle Reparation Tactics Meet Marketplace Strategies [link] #news #sales. Canadas Sales Coach. April 2008.

Pipeline 216
article thumbnail

The Pipeline ? LinkedIn: Social-ism Meets Capital-ism ? Sales.

The Pipeline

LinkedIn: Social-ism Meets Capital-ism – Sales eXchange – 98. What happens when social-ism meets capital-ism? Going public changes things, it makes one central mantra superior to all others, that mantra being profit; in fact it now has to be profits that exceed Street expectations, because merely meeting expectations is not enough.

LinkedIn 241
article thumbnail

Six Clues Your QBRs are Box-Checking Exercises … and How to Fix Them

Emissary

Be sure to message the meeting. QBRs are milestone meetings where key decisions are made. Reach out to clients prior to a QBR to see what issues they might want to address, and clear them up prior to the meeting. Aim to come to every meeting with ideas on how your client can be more efficient and more effective.

Exercises 245
article thumbnail

Building a Sales Enablement Practice: An Interview with Allego’s Mary Charles

Allego

. “We have a prep meeting and a dry run meeting. Mary: “We have three priorities: customer adoption, demand generation, and pipeline progression, so those are what my sales enablement revolves around. —so “The top priorities for sales this year are demand generation and pipeline progression.