ZoomInfo’s 12 Best B2B Tips for Holiday Season
Zoominfo
DECEMBER 15, 2020
While digital automation has made outreach much easier, sending cold emails is still a tricky game. It’s a science — understanding the market + humanization + appeal = (hopefully) more fitting prospects. It’s no secret that cold calling is a salesperson’s least favorite activity. Read more: Overcoming Sales Objections.
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