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What is a customer database (+3 best software options for 2023)

Nutshell

A customer database is a detailed, organized collection of customer information and contact details. What can you store in a customer database? This data includes information like names, email addresses, and basic demographic information. It’s a win-win for everyone!

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Territory Managers: A Look at Their Role, Skills, and Compensation

Hubspot Sales

They also tend to have management experience under their belt, top-notch communication skills, customer service acumen, and a knack for problem-solving. That often means territory sales managers are expected to do their fair share of traveling to check in with reps and other managers working across the regions they cover.

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What is a sales funnel, and how do you build one that drives more sales?

Apptivo

Imagine being a marketer for a luxury travel agency. A sales funnel can provide useful insights into the customer’s purchasing process, exhibiting a drop-off in the consideration stage, where potential consumers compare alternative travel destinations and packages. Why is a sales funnel important?

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How to Use Surveys to Reach B2B Business Goals

Zoominfo

If you ask the right questions, you can then use customer response data to inform your most critical marketing activities. But lists are often separated by demographic, geographic, technographic, or behavioral data. Otherwise, you risk losing customers to competitors who get personalization right.

Survey 133
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Ranking the top email marketing platforms by their CRM features

Nutshell

Constant Contact does not offer a CRM, although their email marketing tool includes basic list segmentation capabilities which allow you to create segments of contacts using demographic or behavioral data like opens rates and CTR. . Some users have also indicated their mobile app is useful, especially for sales reps who regularly travel.

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Using Surveys to Reach B2B Business Goals

Zoominfo

If you ask the right questions, you can then use customer response data to inform your most critical marketing activities. Lists are often separated by demographic, geographic, technographic, or behavioral data. Otherwise, you risk losing customers to competitors who get personalization right.

Survey 100
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5 Benefits of Lead Management Software for Your Business

SugarCRM

At some point, lead management becomes customer relationship management—when the sales team hands over a lead that’s been converted into a customer and customer service teams continue to nurture those relationships to support repeat business and loyalty. It’s a lead of sorts.