SalesforLife

MAY 13, 2019

In the early 2000s I worked at Dun & Bradstreet, selling sales and marketing databases. From 2012 to present — in partnership with Jamie Shanks we decided to dig deeper into the modern sales issues faced by the sales community so they don’t fall behind today’s buyers. 2014-present: The New Privacy Era.

Policies 73

Policies ACT Hiring Face-to-face 73

Pointclear

MARCH 6, 2012

Stephanie Tilton is a content-marketing consultant who helps B2B companies craft content that engages prospects and customers, nurtures leads and advances the buying cycle. She is a founding member of the Savvy B2B Marketing blog , and contributes regularly to the Content Marketing Institute blog. of pipeline to 13.2%

Influencer 162

Influencer Buyer Persona Lead Rank Case Study 162

LeadFuze

JANUARY 1, 2022

Who currently have job openings for marketing help. Account Executives focus on conversations and presenting product values in meetings. As it turns out, there are a lot of outside services that can be contracted to do your marketing. Finding a product/market fit. A company in the Financial Services or Banking industry.

Outsourcing Services 52

Outsourcing Services Sales Outsourcing Hiring Lead Rank 52

Tenfold

SEPTEMBER 19, 2017

Remember this Sales 101 basic: be where your market is. It’s different from social media marketing. Marketing targets many. In the case of Eloqua, a software company, their average sales cycle has decreased by 20 days, with 25 percent more leads that convert to opportunities. Right now, they are online.

Social Selling 71

Social Selling Enterprise Enterprise Social Media 71

Salesmate

JUNE 15, 2021

Marketing is what reflects your brand in front of your prospects and customers. Marketers spend most of their time connecting and engaging with prospects, managing customer information, and capturing more leads. And that’s where marketing automation enters the picture. What is marketing automation?

Software 52

Software Software Marketing Scale 52

The Ultimate Sales Executive Resource

AUGUST 1, 2008

But the aim of marketing is to make selling superfluous.”; Today marketers are pushing for this statement to become a reality. Just the other day , I listen to a Webinar from Eloqua, one of the providers of lead creation, lead scoring and lead nurturing technology, thus a tool for marketers. Why is this relevant?

Eloqua 40

Eloqua Lead Rank Lead Scoring Face-to-face 40

Pointclear

SEPTEMBER 5, 2013

Online content in the sales and marketing industries is constantly changing. The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. How Marketing Can Deliver Qualified Leads. Via Chief Marketer. 3 Marketing Mistakes Most Companies Make.

Eloqua 176

Eloqua PointClear B2B Marketing 176

OutboundView

SEPTEMBER 20, 2018

Why Did We Write This B2B Marketing Guide? This B2B marketing guide was written to provide a high-level overview of the key components included in a B2B Predictable Pipeline Strategy. Who is This B2B Marketing Guide For? Every single company struggles with deciding how to allocate sales and marketing resources.

Paid Content 34

Paid Content B2B Top of Funnel Outsourcing Services 34

Salesmate

FEBRUARY 16, 2021

Named one of the Most Powerful and Influential Women in California and Top 50 Sales and Marketing voices by LinkedIn, Bova has a unique experience in both sales execution and management. She’s one of the top 50 sales bloggers, author of Sales Presentations for Dummies, and a keynote speaker. Tiffani Bova. Trish Bertuzzi. Julie Hansen.

Influencer 105

Influencer Eloqua Social Media Oracle 105

LeadFuze

MAY 11, 2021

Market size. The potential market that you can sell your offering to will be much narrower in B2B. It usually involves multiple calls, meetings, and presentations. You can use a tool such as Eloqua to set up your customer journey map. You are not an expert in the field of sales and marketing, but you have a lot to offer.

B2B 95

B2B B2C Sales Cycle Top of Funnel 95

Sales Overdrive

JUNE 22, 2012

Following are the first two of several simple steps designed to assist in the development or improvement of your sales and marketing process. There are many cost effective resources available today for B2B marketing such as Hoovers, Jigsaw and D&B. A few we like include Marketo, Acton and Eloqua.

Conversion 20

Conversion Decision Maker Lead Rank Lead Scoring 20

Sales Hacker

OCTOBER 7, 2021

He became threatened and told me that I had to follow his ridiculously complex and impractical method that required presenting 60+ confusing slides. Instead, what inspired and energized me was presenting, training, and empowering others to succeed. I had never quit a job before unless it was due to a promotion or a better opportunity.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

Nudge.ai

JUNE 21, 2018

The first startup I did was a company called Eloqua in the marketing automation space. Really took marketing as part of that journey sort of from an arts and craft discipline in the late ’90s, early 2000s to the marketing automation driven, NQL funnel, analytics, data, process discipline that it is today.

Top of Funnel 31

Top of Funnel Video Eloqua Social Selling 31

Zoominfo

AUGUST 7, 2018

B2B marketers manage a number of competing tasks throughout the day. We’ll let you in on a secret: Your marketing technology stack makes a world of difference when it comes to marketing productivity and efficiency. In today’s blog post, we discuss 30 B2B marketing tools you can’t live without. Keep reading!

B2B 178

B2B Tools Lead Rank Lead Scoring 178

Zoominfo

AUGUST 7, 2018

B2B marketers manage a number of competing tasks throughout the day. We’ll let you in on a secret: Your marketing technology stack makes a world of difference when it comes to marketing productivity and efficiency. In today’s blog post, we discuss 31 B2B marketing tools you can’t live without. Keep reading!

B2B 130

B2B Tools Lead Rank Lead Scoring 130

The Sales Association

MAY 22, 2011

Do you think that companies can achieve the same efficiencies you brought to your telesales organization today, with the variety of marketing channels that have entered the scene? Denise: One of my first jobs at MCI had me running a B2B telemarketing team, reporting to the head of Direct Marketing who reported to the VP of Marketing.

Telemarketing 24

Telemarketing Lead Generation Outsourcing Services Sales Qualified Lead 24

DiscoverOrg Sales

SEPTEMBER 13, 2018

Staffing and recruiting companies have a sixth sense for hot passive candidates … but business development and expanding into new markets might not be second nature. Bryerton offers this example : Suppose he is trying to reach out and noticed his prospective company had an open rec for VP of Marketing. Steve over here at DiscoverOrg.

Intent Data 162

Intent Data Strategy Hiring Marketo 162

DiscoverOrg Sales

SEPTEMBER 13, 2018

Reading Time: 12 minutes Staffing and recruiting companies have a sixth sense for hot passive candidates … but business development and expanding into new markets might not be second nature. Bryerton offers this example : Suppose he is trying to reach out and noticed his prospective company had an open rec for VP of Marketing.

Intent Data 120

Intent Data Strategy Hiring Marketo 120