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GTM in Germany: How to Create an Effective, Compliant Strategy

Zoominfo

Launching a go-to-market strategy in Germany can be tricky due to the complexity of local regulations and guidance. In order to avoid fines, penalties, and breaking customer trust, it’s important to understand key privacy laws in Germany and how to go to market in an effective, compliant way. Double opt-in is a two-stage process.

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7 Sales Prospecting Tips to Ignite Even the Coldest Pipes

Zoominfo

If your sales pipeline is colder than a Siberian spigot in January, it’s time to rethink your sales prospecting techniques. Here’s the thing though, reps need actionable techniques and tips to make their prospecting systematic, smooth, and, of course, profitable. What are Prospecting Techniques? How did you find those prospects?

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When Should You Use a Telemarketing Firm to Schedule Sales Calls?

Understanding the Sales Force

Understanding the Sales Force by Dave Kurlan If you have no desire to find a lot of new business from new accounts, you don't need telemarketing (and you can stop reading this article). You can hire telemarketers - inside salespeople who will make calls and schedule appointments for your account managers.

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How to engage prospects who want to tune you out

Selling Essentials RapidLearning Center

When you’re prospecting, do you ever get the feeling that the buyer on the other end isn’t listening to you? If a prospect is having a bad day, or is engulfed in a whirlwind of meetings, or is preoccupied with an urgent task, getting them to listen may be just about impossible. Telemarketing call!”

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B2B Lead Gen: Can you do it cheaper and better inside?

Pointclear

As a business-to-business marketing or sales leader you have numerous options for lead generation tactics and tools. Top choices include teleprospecting, direct marketing, search engine marketing, website, and trade shows. Your revenue results will be directly affected. In fairness, our industry has created the image.

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How to Write a Lead Generating Cold Calling Script for Financial Advisors

Pipeline

But calling might not be the issue–it’s what you say to the prospect next. In the old(er) days, companies used cold calling as a part of business-to-customer telemarketing to sell their products to a broader audience. Once all the data is gathered, they create cold calling scripts customized to each prospect segment on the list.

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Is Cold Calling Dead? A Guide to B2B Cold Calling

Zoominfo

In the age of COVID and increased remote work, sales development representatives (SDRs) and account executives (AEs) are finding that cold calling can be an effective means of reaching prospects — when handled correctly. B2B cold calling is simply calling a prospective customer before they’ve expressed interest in a product or service.