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Boosting the Impact and ROI of EVERY Appearance

Pipeliner

In this Expert Insight Interview, Wanda Toro Turini discusses her invention — Ketch, and how to boost the impact and the ROI of every appearance. Why Ketch is a useful tool. Prior to being an entrepreneur, Wanda was involved in sales and marketing in the pharmaceutical industry for a long time. How to generate more leads.

ROI 52
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The Hidden ROI of Sales Training

Allego

Second in a series of posts about the ROI of sales training. Measuring ROI lets you separate what works from what doesn’t, prove your team’s impact, and be a more effective champion for initiatives and resources. Control groups, for example, are a straightforward and well understood tool. So few sales training teams try.

ROI 59
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100 Most Prospected-to Companies of 2018

DiscoverOrg Sales

SAMPLE SCOOP : Oracle employees have conducted significant online research into marketing return on investment (ROI) during the week of 03/09/2018, indicating an increased focus in this area. SAMPLE SCOOP: A mid-level source has indicated that initiatives related to collaboration tools are currently in progress. Pharmaceuticals.

Company 156
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5 Things Good Content Marketers Know About How to Grow Your Business by Jayna Locke

Increase Sales

You can be out there connecting, sharing information and tweeting to your heart’s content, and never see one red penny of ROI. Start with Goals and a Plan for Your Content Marketing ROI. What analytics tools and success metrics will you use to track the impact of your content marketing strategy? (For

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Interview Abstract: Why Selling with Value Requires Modern Tools + Modern Training

The ROI Guy

Second, there is a lack of good tools at most organizations to help Sales deliver the messaging – moving beyond PPT and whiteboard markers to have more provocative, insight driven conversations, and automate the diagnostic assessments and financial justification process. How can tools help?

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Gartner Interview: Top 3 Challenges for Sales Enablement Technology Selection

The ROI Guy

Tad cut his teeth in pharmaceutical sales enablement before joining Salesforce, so he knows his stuff on both the demand and supply side. Tad Travis, a Director in Gartner Research, is responsible for the CRM sales research agenda.

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How to Heat Up Cold Emails with Personalization

DiscoverOrg Sales

My email subject line was: “Steph Curry was a free agent,” and the MBA analogy cinched the deal: Hey Diego, Is there any reason why you feel DiscoverOrg isn’t the best tool to have in place for you and your teams? That does not mean there is no chance but nothing would happen until we all start to use the tool. Thanks again.