Frugalnomics in Effect - Gartner predicts low IT spending growth for 2016
The ROI Guy
MARCH 1, 2016
And Gartner is predicting that by 2020, as much as 90% of IT spending could be driven by the business. Prospects will choose to stick with the status quo unless you can proactively and provocatively quantify that they have a pain worth addressing. the Prospect has a pain worth addressing and a significant cost of “Do Nothing”.
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