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Artesian Connections 2018 – the key takeaways

Artesian Solutions

This statement from Richard Mullender in the closing section of his Keynote, discussing the secrets of communication and how to really listen to customers, perfectly sums up the success of Connections 2018. There was certainly a lot to learn at Connections 2018. The Artesian team got it right for our audience. making money, 2.

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Tech Sales – The shift from product selling, through solution selling, to customer needs selling

Artesian Solutions

Tech Sales – The shift from product selling, through solution selling, to customer needs selling. Nor are they immune from the constant challenge to remain relevant and differentiate their service in a market that takes no prisoners –there’s always a new start-up waiting to take market share from the bigger players.

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What Is Sales? A Quick Guide

Hubspot Sales

The term, "sales", encompasses all activities involved in selling a product or service to a consumer or business. Companies have entire sales organizations comprised of employees that are dedicated to selling their products and services. Sales is a term used to describe the activities that lead to the selling of goods or services.

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Sales Organizations Must Aim Higher to Ensure Transformation

Miller Heiman Group

Today’s buyers expect their sellers to step up and provide thought leadership, perspective and insights to solve problems and make purchasing decisions. Instead, sales organizations have to engineer value and evolve (not replace) their solutions-selling approach by helping buyers reframe success, anticipate issues and expand options.

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What the Challenger Sale Gets Wrong about Customer Relationships

Miller Heiman Group

The Challenger Sale—popularized in 2011 by the book of the same name—posits that consultative selling is dead. Consultative selling is not dead, as Challenger argues. The Challenger Sale describes relationship building as a “losing approach” for “selling complex, large-scale business-to-business solutions.” It’s evolved.

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8 Ways You Can Generate Your Own Leads if You Don’t Have Marketing Support

Hubspot Sales

Most successful salespeople already practice some version of solution selling. For example: We are looking to work with three new commercial landscaping companies by September 1, 2018 that are interested in building their business in the greater Phoenix, Arizona area. Ask if they can tee you up with a quick introduction email.

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45 Sales Prospecting Tips to Help Sellers Identify & Connect with Uber-Busy Buyers

Hubspot Sales

In fact, getting a response from prospects was identified as the hardest part of the sales process in the 2018 State of Inbound Sales Report. Set Yourself Up for Sales Prospecting Success. Our first 13 tips focus on the many different activities you must master before you even pick up the phone. But, it doesn’t have to be.

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