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Hiring B2B Sales Professionals During and Post COVID-19

Sales and Marketing Management

Author: Kelly Barcelos Many B2B companies are seeing sales decline as buyer behavior has changed due to the coronavirus pandemic. Remote onboarding is more than just sharing a copy of the digital company handbook. Kelly Barcelos is a content marketing manager for Jobsoid , a recruitment software and specializes in HR.

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4 Tips to Power Up Prospecting in 2015: #1 Believe it Works!

Pointclear

The Essential Handbook for Prospecting and New Business Development. Throughout the presentation, he debunks the argument of inbound marketing “experts” and social selling gurus who preach that outbound is out, and inbound is … well, in. They claim that buyers are 70% of the way through the buying process before engaging a salesperson.

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Here Are the Best Books to Read Over the Holidays

Alice Heiman

You’ll get an evidence-based strategy for producing better results given today’s challenging buyer/seller dynamics. The book features: Groundbreaking research on exactly what B2B buyers want from sellers. . Stop Selling & Start Leading is the perfect pick-me-up for sellers who have lost faith in traditional tactics.

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10 Books Every Sales Leader Should Read This Summer

InsideSales.com

Keith Ferrazzi, founder and CEO of Ferrazzi Greenlight, developed a formula for success that provides market leaders with tactics for consulting, training, networking, and marketing. . Get down to the psychology of your buyer to better understand their behavior and habits. . Leading Without Authority by Keith Ferrazzi.

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3 Things Some Pundits Won’t Tell you about Cold Calling – Part 1 – Sales eXchange 218

The Pipeline

Opens Up Untapped Overlooked Markets: Above I spoke about facts supporting cold calling as a key component of any prospecting success, one example is a recent WSJ article “ Cold Calls Still Help the Bottom Line ”. You read a lot about how many buyers are some 60% through their buying process before reaching out to a seller.

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15 CRM Statistics You Need to Know

Pipeline

year-on-year (YoY) growth of CRM adoption According to Gartner, at the end of 2017, the revenue of CRM overtook the place of database management systems (DMBSs), making CRM the largest software market in the world. Then, in 2018, with 16% growth, CRM easily became one of the fastest-growing software and leads the market until today (2023).

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Humanizing Sales in the Age of AI: Strategies for Success

Allego

What separates the best sales teams from the rest in today’s unpredictable market? In a world where AI and automation are causing buyers to question if the person calling them is even human, sales reps must humanize their approach. And then we use social media to show that, ‘Hey, this is a human. Look at my profile.