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8 Ways Marketing Analytics Can Drive Business Growth

Pipeliner

Being in the dark about the efficiency of your marketing strategy is not a good place to be. As a business owner in a competitive market, you must be able to track your successes and failures to make informed decisions that drive growth. Marketing analytics is a powerful tool for businesses looking to grow and beat the competition.

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Sales Stories: 3 Ways ZoomInfo Helps Reps Prospect Smarter

Zoominfo

In this post, we’ll meet three ZoomInfo customers — Alan, Nic, and Thomas — to learn how ZoomInfo has helped them streamline their workflows, improve their performance, and grow in their careers. Meeting people face-to-face was a valuable experience. GTM Plays Automated go-to-market plays that can rapidly scale your business.

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Artificial Intelligence, ChatGPT, and the Future of Life Sciences Sales

Allego

Adaptive learning platforms like Axonify and Allego use AI to figure out where learners have expertise and where they have gaps, and they provide content that meets their specific needs. Let’s start by examining how pharmaceutical sales is using AI in general. Omnichannel is sort of like multi-channel selling on steroids.

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4 Tips for Streamlining Inventory

Pipeliner

Companies in the automotive, pharmaceutical, and medical industries use specific tools to help them manage their inventory. In order to run your business more efficiently, you’ll need to know how much of a product you need at a given time so you can meet customer demands. It can also help you anticipate peaks and valleys.

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Top Sales Enablement Conferences to Attend in 2024

Allego

You get to meet, share ideas, and have fun with other sales enablement managers, sales managers, learning and development professionals, and revenue enablement folks. We love meeting with our Life Sciences customers here each year! In some locations, the Product Marketing Summit Series takes place at the same time.

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5 Steps for a Winning Virtual Product Launch

Allego

In her interview, podcast host Mark Magnacca, Allego President and Co-Founder, discussed the ways training techniques have evolved to accommodate virtual product launch , remote sales pitches, and issues facing pharmaceutical companies during the pandemic. 3 Optimize and Open Channels of Communication. Don’t overthink it.

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Guest Post: How To Create Meaningful Online-to-Offline Connections with Buyers Right Now

SalesLoft

This article is brought to you by Sendoso Content Marketing Specialist, Meira McFarquhar. Plus, you can coordinate your online interactions through SalesLoft with Sendoso’s offline technology to lay the foundation for when and how your sales reps and marketing teams will maintain human contact and keep deals moving forward.

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