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Highspot Raises $200 Million in Growth Funding to Take Sales Enablement Mainstream

Highspot

Marketo changed marketing 10 years ago. Our unified sales enablement platform gives revenue teams a single solution to elevate customer conversations and drive repeatable revenue, bringing together native content and guidance, training and coaching, and engagement intelligence – all supported by actionable analytics.

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3 Ways AI Empowers Sales Enablement & 10 Sales AI Tools to Help

LeadBoxer

This is an essential part of sales enablement , or the process of supplying your team with info, tools, and training that help them close more deals. AI can, however, coach your sales team on how to close more deals. Fortunately, the company provides training to get you up to speed. Marketo Engage. The downside?

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A Quick and Easy Sales Enablement Guide

Showpad

A sales enablement strategy will solve these issues and bottlenecks ahead of time by ensuring that sales teams have all the resources, data, intelligence, training, coaching and content that they need ahead of time. Create a cadence of enablement activities like individualized coaching, classroom learning and self-directed modules.

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30 of the Best SaaS Partner Programs (and Why They Are So Good)

Allbound

They will also provide co-marketing resources, shared training and development resources, and certifications. Marketo focuses their partner program around providing strong sales and marketing support. All but a handful of SaaS partner programs provide some form of sales training, although only half provide hands-on sales support.

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What are Sales Battlecards and How Can Your Sales Team Benefit from Them?

Mindtickle

For example, a multi-competitor one might show how HubSpot stacks up against ActiveCampaign, Mailchimp, Salesforce Marketing Cloud, and Marketo Engage. That way, your sales teams can access the sales training, sales enablement, sales content, and conversation intelligence they need to win against the competition – all in one place. #2:

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PODCAST 41: Helping Marketo IPO and Achieve Hyper Scale with Bill Binch, CRO of Pendo

Sales Hacker

This week on the Sales Hacker podcast , we talk to Bill Binch , Chief Revenue Officer for Pendo and a former sales executive at Marketo who, over close to 10 years, helped guide the company through multiple phases of growth including both an IPO and an acquisition. . Bill is an acknowledged commercial great and leader.

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5 Ways to Assess Sales Enablement Platforms

Showpad

Members of the sales team should have the option to seamlessly share content as well, whether to prepare for an upcoming pitch or for more general training purposes. Marketo interoperability to collect and catalog critical data that illuminates the effects of enablement content on the sales process. Training and coaching.