Babette Ten Haken

DECEMBER 27, 2018

My little post ended up placing fourth out of thirteen entries in the 2018 Customer Experience Update MVP Awards in the category of Organizational Alignment and Company Culture. Do Our Professional Labels create Positive Customer Experiences? Babette is a member of SME, ASQ, SHRM and the National Speakers Association.

Ideal Customer Profile 61

Ideal Customer Profile Customer SME Positioning 61

Babette Ten Haken

JANUARY 7, 2019

Especially if the customer stories you tell seem too good to be true. A client I am coaching carefully selected from a cadre of client stories her company had invested a lot of money in creating. And even outsourced and curated customer stories can sound too good to be true to current and prospective clients.

Ideal Customer Profile 79

Ideal Customer Profile Outsourcing Services Customer Retention 79

Babette Ten Haken

NOVEMBER 21, 2018

I found that in reality, his company did not resemble the business he described to me. Because that company lost more customers than it gained. And their customers, unfortunately, discovered this discrepancy. She is a member of SME, ASQ, SHRM and the National Speakers Association. A hard call, yes.

Ideal Customer Profile 85

Ideal Customer Profile Strategy Customer SME 85

Babette Ten Haken

SEPTEMBER 26, 2018

However, the GM generates business by cold calling companies and bidding on whatever crumbs of projects they throw in his direction. Or else he calls on existing customers and essentially asks for those same types of crumb projects. Over time, the CEO left business development and sales in the hands of his General Manager.

Ideal Customer Profile 74

Ideal Customer Profile SME Scale Hiring 74

Babette Ten Haken

NOVEMBER 7, 2018

As a result, you become the company “naysayer.”. Babette Ten Haken’s One Millimeter Mindset speaking programs showcase how profitable collaboration between STEM professionals, knowledge workers and manual workers bridges customer experience gaps. She is a member of SME, ASQ, SHRM and the National Speakers Association.

SME 69

SME Ideal Customer Profile Margin Retention 69

Babette Ten Haken

OCTOBER 22, 2018

Then, the customer service manager offered to sign me up for a new account, with a new password. At that point, I realized that this grocery store chain never really did appreciate me (or anyone else) as a customer. And making their company money. She is a member of SME, ASQ, SHRM and the National Speakers Association.

Ideal Customer Profile 66

Ideal Customer Profile Loyalty Customer SME 66

Babette Ten Haken

OCTOBER 10, 2018

The majority of clients the company does business with are, yup, you guess it: customers satisfied by mediocrity. When it becomes obvious to clients that there is no sense of workplace urgency in serving them, they gradually relegate our company to a less-preferred status. Not only that. Isn’t this scenario simply wonderful?

Ideal Customer Profile 70

Ideal Customer Profile Customer SME Hiring 70

Babette Ten Haken

OCTOBER 24, 2018

They are in crisis and call our company. Our company solves the client’s problem. And “we” are hoping that anyone who hears about our solution, will hope that their company also has that exact problem. What if current and potential customers run their businesses well-enough, so that big, hairy problems never, or rarely, occur?

Ideal Customer Profile 74

Ideal Customer Profile SME Hiring Call-back 74

Babette Ten Haken

DECEMBER 17, 2018

Then again, we decide to go off-script in serving a disgruntled customer’s needs. Consequently, we promise more than our company wants to deliver to offset poor product quality. Babette is a member of SME, ASQ, SHRM and the National Speakers Association. And some of us decide to create a “good enough” engineered solution.

Ideal Customer Profile 65

Ideal Customer Profile Customer SME Hiring 65

Babette Ten Haken

OCTOBER 17, 2018

In fact, their customers may end up preferring the consistency of our tasty flavor instead. We are just an entirely different customer experience. When competitors borrow from us and our companies, they assume that if our ideas, content and IP work for us, the same should work for them. There’s a reason.

Competition 66

Competition Ideal Customer Profile SME Face-to-face 66

Babette Ten Haken

SEPTEMBER 20, 2018

In addition, their own client bases become full of companies with low expectations of product and service delivery quality. Which means that the client bases of toxic, demanding customers can fluctuate, alarmingly and annually, as clients defect in search of a better price point.

Ideal Customer Profile 72

Ideal Customer Profile Strategy Customer SME 72

Babette Ten Haken

AUGUST 20, 2018

Except, in order to make their numbers and sell new sexy versions of older and beta products, the company I used to sell for, etc., Because I am known for having my customers’ backs. Keeping great records and doing my homework on behalf of my customers. Even though I have my own company, now. And he had. End of story?

Retention 51

Retention Customer SME Industry 51

Babette Ten Haken

APRIL 24, 2019

Your company story is compelling, at least to the leadership team. You sit at the helm of a large, 100-year old company. When employees invest in your company story, they understand how their professional purpose drives company growth, expansion and sustainability. Or, just to collect another paycheck? And yours, as well.

Company 107

Company SME Ideal Customer Profile Loyalty 107

Babette Ten Haken

MAY 1, 2019

When you outsource, instead of insourcing company storytelling, you put yourself in the hands of others. As a result of outsourcing, instead of insourcing your company story, three variables come into play. As a result of outsourcing, instead of insourcing your company story, three variables come into play. Take the next steps.

Outsourcing Services 77

Outsourcing Services Company Ideal Customer Profile SME 77

Mindtickle

MAY 14, 2016

As large companies tend to purchase their product as part of a broader email security solution, their only go-to-market strategy is to use channel partners who have expert knowledge. Most companies I’ve seen already have a very successful sales track record and are leveraging channel partners to help them grow rapidly.

Channels 52

Channels Strategy Lead Rank Retail 52

Mindtickle

MAY 14, 2016

As large companies tend to purchase their product as part of a broader email security solution, their only go-to-market strategy is to use channel partners who have expert knowledge. Most companies I’ve seen already have a very successful sales track record and are leveraging channel partners to help them grow rapidly.

Channels 52

Channels Strategy Lead Rank Retail 52

Babette Ten Haken

FEBRUARY 27, 2019

Overall, complacent companies mistake siloed stakeholder activity for productive profitability. While the company targets winning new customers and more complex projects, current employees lack the capabilities to execute these types of deals. She is a member of SME, ASQ, SHRM and the National Speakers Association.

Hiring 79

Hiring Ideal Customer Profile SME Scale 79

Babette Ten Haken

JUNE 13, 2019

Become professionally curious about how all the people in your entire department, division or company serve customers. Babette is a member of SME, ASQ, SHRM and the National Speakers Association. Because your work does not magically appear on your desk, along that assembly line or in the computer system.

Ideal Customer Profile 84

Ideal Customer Profile SME Decision Maker Networking 84

Babette Ten Haken

JANUARY 9, 2019

Will sales enablement stories accurately reflect only the voice of specific customer personas? One story type simply does not fit all customer experiences. Especially across companies of differing sizes and business models. Babette is a member of SME, ASQ, SHRM and the National Speakers Association.

Ideal Customer Profile 71

Ideal Customer Profile Conversion Customer SME 71

Babette Ten Haken

MARCH 21, 2019

In this “apply as necessary” scenario, your somebodies reside in cubicles, “somewhere in the company.” Babette is a member of SME, ASQ, SHRM and the National Speakers Association. Regardless of levels of education, professional disciplines, pay grades and job titles. Until, that is, an urgent situation emerges.

Ideal Customer Profile 73

Ideal Customer Profile SME Education Margin 73

Babette Ten Haken

MARCH 7, 2019

Your company is like a revolving door, especially when it comes to retaining sales reps.”. She is a member of SME, ASQ, SHRM and the National Speakers Association. Initially, each business leader I pursued was reluctant to meet with me, in person. My reply always was this: “You should believe what I am telling you.

Ideal Customer Profile 69

Ideal Customer Profile Customer Hiring Churn 69

Babette Ten Haken

JANUARY 14, 2019

Continuing to work for Company X is morally, ethically and spiritually compromising. Babette is a member of SME, ASQ, SHRM and the National Speakers Association. My response : “I am giving myself permission to decline your offer. It always has been. Babette’s Playbook of collaboration hacks, Do YOU Mean Business?

Strategy 77

Strategy Ideal Customer Profile SME Retention 77

Babette Ten Haken

JANUARY 23, 2019

A workforce laissez-faire policy – letting things run their natural course – permits flight risk employees to gamble with your customer experience strategy. In working with organizations and associations, like yours, I observe first-hand how company cultures wrestle with detecting and dealing with flight risk employees.

Ideal Customer Profile 58

Ideal Customer Profile Strategy Customer SME 58

Babette Ten Haken

APRIL 15, 2019

If you want to perpetuate customer skepticism, instead of customer confidence and repeat business, here are two sure-fire ways to achieve this outcome. If you want to change your story, and your customers’ experiences, contact me. Let’s start a new story for your company. Let’s start a conversation.

Ideal Customer Profile 22

Ideal Customer Profile Customer SME Retention 22

Babette Ten Haken

MAY 2, 2019

Except that, far too often, our own story becomes secondary to whatever company we work for or the products and services we sell. Your professional story is about you, regardless of your current employer or whatever it is you sell, service or engineer. Babette is a member of SME, ASQ, SHRM and the National Speakers Association.

Ideal Customer Profile 15

Ideal Customer Profile SME Engineering Retention 15

Babette Ten Haken

MARCH 25, 2019

Because when you work transactionally, you do not create the customer experiences which build loyalty: to you, your brand and your company. One company I used to work for held quarterly contests for their sales teams. Babette is a member of SME, ASQ, SHRM and the National Speakers Association. Find out more right here.

Ideal Customer Profile 15

Ideal Customer Profile Customer SME Loyalty 15

Sales Hacker

AUGUST 15, 2018

Today’s companies need internet access and devices to connect, whether those are smartphones, tablets, desktops, or laptops. Innovative leaders even know how to find the most affordable services without compromising on quality and customer service. Customer service. Top 5 Providers. Grasshopper. NetFortris.

System 42

System Tools Ideal Customer Profile Small Business 42

Sales Hacker

OCTOBER 7, 2021

Let’s flip the script: Your intellect, emotion, instinct, and empathy as a woman are what make you both a valuable human and invaluable company asset. Lori speaks, writes, coaches and trains company leaders on ways to find, recruit, retain, and promote more women in sales and helps women become part of the best profession – B2B sales.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

Babette Ten Haken

APRIL 3, 2019

Not like the volume of water contained in how your clients would describe your customer experience glass. When the customer experience glass remains at half capacity, you miss essential ingredients in delivering on customer expectations. A company can hum along in blissful workforce busy-ness. Find out more right here.

Ideal Customer Profile 12

Ideal Customer Profile Scale Customer Hiring 12