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Get Proactive About Sales Referrals

KLA Group

Sales referrals are one of the best – and easiest – ways to find new opportunities, By Kendra Lee This post was originally published in August, 2018 and updated in August, 2022.

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This Is What Your Referral Program Is Missing

No More Cold Calling

Do you know your referral gap quotient? Steve had a referral program. (Or He proudly told me that 30 percent of his company’s business came from referrals. What about your account executives? Do they know how to get referrals? What he needed was a dedicated and proactive outbound strategy.

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Answering Your Most Burning Referral Selling Questions

No More Cold Calling

How to ask for referrals and other FAQs. After more than 25 years as an expert on referral sales, I’m still asked exactly the same referral selling questions today. In no particular order, here are the most common referral selling questions I hear … 1. How do I get over my reluctance to ask for referrals?

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What Saleswomen Do Really, Really Well

No More Cold Calling

Women in sales have a natural advantage. When you think about salespeople, you probably picture men. Women in sales understand that relationships are built on trust, and we have the savvy and patience to foster strong personal and business relationships. That’s why we’re great at getting referrals.

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5 Reasons Your Team Doesn’t Know How to Get Referrals

No More Cold Calling

Asking for referrals might be hard, but it pays off big! Ask most anybody for the secret to how to get referrals, and they’ll probably tell you the first step is to simply ask. Whether you’re a sales newbie or a veteran rainmaker, asking is hard. Therefore, it’s even more intimidating for them to ask for referrals.

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Use a Sales Referral Strategy to Close 70% of Your Deals

Alice Heiman

If a referral closes up to 70% of the time, why are we spending most of our effort on strategies that close less than 1% of the time?! A typical B2B sales strategy relies on Sales Development Reps (SDRs) making cold calls or cold emails to try to set up an appointment for an Account Executive (AE) to deliver a sales pitch.

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Without Call-Backs, Your Lead Gen Is Dead in the Water

No More Cold Calling

Here’s how to generate leads and get call-backs. Social media, marketing automation, AI, predictive analytics, and all kinds of technology have cast doubt on traditional sales techniques and encouraged organizations to rely on digital sales prospecting. In B2B sales, closers aren’t the ones with the best technology.

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