Welcome, Gen A: The Age of Automation for Sales and Marketing is Here
Zoominfo
MAY 25, 2021
Training wasn’t as immersive as it needed to be, either, says Gupta, who recently co-authored a research paper on this topic for the Journal of Business Research. Marketing and sales operations consequently became more proficient with technology. They learned to use the software better. Better Data Means Smarter Automation.
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