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How to run a SaaS marketing campaign effectively

Nutshell

With over a hundred and one different things that could kill your cloud software business, poor marketing is the slow poison that can put it to sleep for good. With every SaaS market crowded these days— G2 lists over 2,800 solutions for “ CRM ” alone—there’s little room for error in your marketing. Product complexity.

Campaigns 142
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Sales Reps Love Their CRM!

SBI

When the first sales automation tool was launched, it truly changed the way sales were managed. The first digitization of sales account information and pipeline occurred in the 1980’s. Every sales automation solution attached to the CRM was supposed to do just that, automate the sales process.

CRM 95
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The Top Sales Trends of 2018

Hubspot Sales

What are the sales trends of 2018? Greater emphasis on SDR training. Sales automation. And if history repeats itself, just like 2017 we’ll see major developments in the sales world. It was an email from a sales rep at Vidyard that included a video with an uber-personalized message. 4) Sales automation.

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How to Build a Marketing Strategy in Alignment With Sales Goals

SugarCRM

One of sales’ biggest complaints about marketing is that it claims it’s responsible for “driving sales.” Without true alignment, every email nurture campaign, whitepaper, blog, or webinar marketing produces is a wasted effort. Marketing activities fuel sales opportunities—and when they’re not in sync, neither one thrives.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Discover the results and why investments in digital transformation and automation are pushing sales teams ahead. Salesforce users were surveyed about the forces shaping today's workplace.

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Why your B2B Sales Team Must Use Video for Sales, with Steve Pacinelli, #155

Vengreso

Even after you provide tools to your sellers, you still need to train them, so they can use them effectively. That is why for this episode of the Modern Selling podcast, I invited an expert on video for sales, Steve Pacinelli. Listen to this episode to discover how to leverage sales video for your sellers. I listened to this ep.

Video 105
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Why your B2B Sales Team Must Use Video for Sales, with Steve Pacinelli, #155

Vengreso

Even after you provide tools to your sellers, you still need to train them, so they can use them effectively. That is why for this episode of the Modern Selling podcast, I invited an expert on video for sales, Steve Pacinelli. Listen to this episode to discover how to leverage sales video for your sellers. I listened to this ep.

Video 98