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Why You Should STOP Cold Calling Immediately (2020 Update)

No More Cold Calling

Cold calling is a duplicitous, disingenuous sales tactic. If you make 100 calls, you’ll talk to about 20 people, schedule 10 sales appointments, and if you’re lucky, close one new deal. Why would you bother with a sales system that gets such dismal results? Message to cold callers: Pestering strangers is NOT the way to prospect.

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How Small Gifts Can Create Big Marketing Wins

Zoominfo

A 2018 study by the University of Zurich found that even a small gift from a sales representative makes customers much more likely to make a purchase. Direct mail gifting is a demand generation tactic that assists other channels by cleaning up after them,” says Mitchell Hanson, director of demand generation at ZoomInfo.

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Sales Processes Research 2020 – Something Old, Something New

Sales Hacker

Despite the huge growth in marketing and sales automation, along with the growing popularity and acceptance of self-service sales processes, reports of the death of the salesperson are greatly exaggerated, to paraphrase Mark Twain. Higher value B2B sales still need a competent salesperson to close the deal. The audience.

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XANT Kicks Off NEXT 2020 Conference, Sharing the Vision for Sales & Announcing New Platform Innovations

InsideSales.com

Revenue Leaders Gather to Kickstart 2020 and Push the Boundaries of the Sales Industry. These new product offerings in the #1 enterprise sales engagement platform will provide the data and technology that enable sales, marketing, and customer success professionals to build revenue pipeline production and enhance customer engagement.

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Direct mail tactics for sales: Why physical mail still works, and how to use it

Nutshell

When you think of new marketing and sales strategies to boost your business in 2020, direct mail probably doesn’t come to mind. What Is Direct Mail? You know the letters you receive in your mailbox from restaurants, big box stores, and local mom and pop shops advertising new products and sales?

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Sales Prospecting Tools that Will ROCK Your World

Vengreso

With digital selling taking over traditional sales methodologies, there has never been a more exciting time to be in sales. Leveraging technology, social selling, and sales prospecting tools has ushered in a new era for anyone wishing to pursue a career as a sales rep. What is Sales Prospecting?

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How to open doors and accelerate deals with direct sending

Close.io

I run a 25-person sales development team, but I never respond to cold outreach. Direct mail acts as a key differentiator in the digital age, and strategic revenue teams are starting to notice. Not to mention that the rise of the Sending Platform has made it easier than ever to send personalized direct mail at scale.

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