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5 Sales Enablement Priorities for Transformational CMOs

Allego

B2B deals are high-cost, span multiple touchpoints, and take months to close. Sales enablement is an emerging function that serves as the glue to unite previously siloed activities including sales content management, onboarding and training, product launches, coaching, and virtual selling. 2 Seller Training. 5 Virtual Selling.

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Stop Selling Like You’re In Stockholm

The Pipeline

If you want to be successful in B2B sales, you gotta stop selling like you’re in Stockholm. This is something that is easily resolved with coaching and training, but you must have a willing participant. While prospects may think they know what they want, as an SME, you can round out or extend their perspectives.

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Winning Sales: How You Need To Be Enabled

Anthony Iannarino

A stronger value proposition is better than a weaker one, and while it is helpful, it isn’t often enough by itself to win in B2B sales. Some have become so dependent on a SME that they don’t even want to have a discovery meeting without having one with them. Depth of Experience of How to Change. Essential Reading!

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Modern Sales Onboarding Bridges the Gap Between Training and the Field

Allego

Here are two pretty important facts about B2B sales: You need to train your new reps to enable their success, and training isn’t over when your new reps start selling. . Includes reinforcement so that reps use their knowledge shortly after being trained. Learning doesn’t finish when a rep finishes training.

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Sales Training Programs: 3 Best Approaches to Increase Your Sales

LeadFuze

What are Sales Training Programs. Sales training programs are any type of formal or informal training that helps employees sell more effectively. The fast-paced, online, data-driven sales environment requires new sales training programs to empower the team. Why are Sales Training Programs Important.

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6 Priorities of Sales Enablement Evolved

Allego

Functions that were siloed—training, learning, and coaching—are merging with content creation and management. Now that most B2B sales are virtual, a unified approach to sales enablement is more critical than ever for keeping teams on track. 1 Onboarding & Training. 2 Content Activation. 3 Communication and Collaboration.

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How Sales Professionals Can Build Trust With Their Clients (video)

Pipeliner

Moeed Amin is a Director and Founder at Proverbial Door, helping B2B sales professionals to increase their conversion rates and SME owners to scale their businesses. If people have the right character traits, they can train to become more trustworthy. The interview discusses: Trust issue in the sales industry. Trust in Sales.

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