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How to Get Past the Gatekeeper, According to Sales Reps

Hubspot Sales

Sales development representatives and gatekeepers. only to get stopped by a gatekeeper. Gatekeepers — who are typically executive assistants, receptionists, or office managers — are the people who stand between you and the decision-maker with whom you're hoping to make a sale. How to Get Past the Gatekeeper When Cold Calling.

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The Phrase of the Year Is Seller Access

No More Cold Calling

You don’t have to wait until your solution is implemented and producing ROI. Can attest to the ROI they’ve received. Seller access is a newly popular term for an old problem—the struggle to bypass gatekeepers and get meetings with high-level decision makers. You can ask: During the sales process when you’ve added value.

Referrals 323
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The ROI of Losing: How to Rethink Loss in Sales

The Spiff Blog

Losses aren’t shared with the entire company and teams don’t rally in Slack channels to react to losses with flame emojis. When reps are contending with gatekeepers, champions, influencers, blockers, and decision-makers, lost opportunities may require a more nuanced explanation than “getting outsold.” Final thoughts.

ROI 83
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Your Lead Gen Is Broken (Here’s How to Fix It)

No More Cold Calling

Not getting the ROI you expected from your lead-gen tactics? They don’t have to worry about getting past gatekeepers or heading off the competition, because they have the best possible competitive advantage—a relationship built on trust. Try this instead. Your lead generation tactics aren’t driving bottom line revenue. That’s a fact.

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Cold Call vs. Cold Email: Which Tactic Yields Better Results?

Autoklose

Another plus lies in the fact that there are no gatekeepers that will stop them from reaching a decision-maker. In addition to that, the onboarding process also takes time, and it might be a while before you start seeing an increase in ROI. And that’s expensive. When to Email? That’s one of the biggest problems with cold calling.

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Cold Calling Is Alive! How to Cold Call, Connect, Convert, and Crush on the Phone

Cience

Gatekeeper. The way cold calling is conducted today has been changed by technology, channels of communication, supporting processes, and different goals. According to SalesLoft , if you use both and take one channel out of the outreach equation you risk losing up to 98% of your response rate. Cold Calling Scripts that Work.

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What’s Next for Email? Three Email Marketing Leaders Share Their Predictions for 2023

Appbuddy

Above all, we needed to send messages people wanted to see so we didn’t abuse the channel. . Before you create and deploy an email, pretend you are an email client gatekeeper (not AI-based) whose job is pre-screening emails to decide if they are worth reading or deleting. We’re finally seeing its long-term effects.