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What’s the Best Way to Manage Small Business Clients?

BuzzBoard

How to Effectively Manage Small Business Clients Managing small business clients is crucial to the success of your digital marketing agency. Recognizing the distinct needs of each small business client is imperative. Digital tools can help manage small business clients effectively.

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How Can I Get Testimonials From My Small Business Customers?

BuzzBoard

Salespeople at digital marketing agencies targeting small and local businesses must realize the crucial role of testimonials. Testimonials aren’t mere expressions of customer satisfaction – they’re powerful tools asserting a local business’s credibility and quality, enabling a connection of trust and community.

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The 7 Best Sales Funnel Software Tools for 2020

Hubspot Sales

The term "sales funnel software" generally refers to platforms and resources that facilitate that process by helping businesses automate or create assets such as landing pages, follow-up emails, and payment gateways. In short, they provide tools and features to help turn interested prospects into paying customers.

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What Are Ai-Driven Sales Insights?

BuzzBoard

Strategies for Distinguishing your Digital Marketing Agency for Small Businesses. Not only does this strategy utilize artificial intelligence (AI), but it also taps into customer intelligence, constructing comprehensive customer profiles that help local and small businesses flourish.

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How to Build an SMB Prospecting List

BuzzBoard

For salespeople focused on selling digital marketing products and services to small, local, and mid-sized businesses, building an effective SMB prospecting list is of central importance. Some of these platforms can integrate directly into your sales tools, like a CRM, to immediately transfer the data to your selling database.

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Land the Big Fish: How Digital Marketing Agencies Can Leverage Account-Based Marketing (ABM)

BuzzBoard

The adoption of ABM also promotes sales and marketing alignment within agencies, eliminating communication gaps and aligning goals to maximize results. Strategic client targeting in ABM promotes alignment between sales and marketing teams. Harmonizing sales and marketing improves communication and promotes relationship marketing.

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ROI Analysis: Measuring Success of Local Business Paid Advertising Programs

BuzzBoard

it’s an easy yet compelling tool to measure success, revealing the might and potential of local paid advertising endeavors. Typically, local businesses have limited advertising budgets. Here, ROI refers to the measurable benefits a local business obtains from its investments in digital marketing programs.