Sales and Marketing Management

JUNE 1, 2018

Managers of sales and marketing teams are charged with coaching up individual team members, enhancing their skill sets and improving overall team performance. Get them proficient with more marketing technologies? Storytelling has stood the test of time as a critical skill in sales and marketing?—?and But where to begin?

Marketing 226

Marketing Telemarketing Scale Education 226

Sales and Marketing Management

MARCH 20, 2019

Author: Conner Burt The current labor market remains among the tightest in modern history. As such, many companies today are beginning to look with renewed interest at their most readily accessible talent pool when filling open roles: their own employees. and internal recruitment (in-house HR staff, systems, referral rewards, etc.).

Face-to-face 296

Face-to-face Smart Company Loyalty Benefit 296

Sales and Marketing Management

SEPTEMBER 6, 2019

Given such a clunky, limited system, it’s a wonder that this method of communication caught on at all. Smart companies saw the possibilities of cyber customer service from the beginning, and jumped right on that bandwagon. It was a huge leap forward for CS-kind, but email was about to be eclipsed by social media. Don’t @ Me.

Social Media 184

Social Media Outsourcing Services Customer Service Media 184

Sell Integrity

NOVEMBER 23, 2020

But in a customer-centric culture, everyone thinks this way, from marketing to finance to IT to product development. They know their place in the market and are admired by employees and customers alike. The pillars of the organization are the people and systems the make up the different departments and divisions.

Strategy 117

Strategy Customer Loyalty Coaching 117

Cincom Smart Selling

JANUARY 27, 2015

Smart companies don’t have software initiatives; they have business initiatives that drive software purchases. If each division bought its own technologies (the piecemeal approach), it’d be more difficult to sell since salespeople would have to go to multiple systems to get the information they need. How smart are you?

Scale 48

Scale Smart Company CRM Microsoft 48

Cience

DECEMBER 1, 2020

Your customers are one of your company’s most important assets. Although new sales are important, smart companies also focus on retention. Customer retention drives increased profitability in many ways, including: Better Conversion Rates Fewer Marketing Requirements Scope for Improvement Lower Operating Costs Increased Sales.

Retention 96

Retention Webinar Metrics CRM Ideal Customer Profile 96

SBI

JUNE 10, 2015

This post is part of a series of Executive Interviews of top sales and marketing solutions company executives. What problem/s are you solving for sales and/or marketing organizations? Second, human capital and marketing are often two of the largest expenses for any business. Brian: Marketing can be very powerful.

Up-Sell 50

Up-Sell Decision Maker Revenue Closing 50