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How to (ethically) steal your prospect?s attention: 5 ultra-creative sales case studies

Nutshell

To get your creative juices flowing, I’ve listed five surprising sales case studies to inspire your next “out-of-the-box” campaign. When GumGum , an AI image recognition software firm, wanted to reach decision-makers at T-mobile, they knew that traveling the beaten path of sending outbound emails wouldn’t work. . The rap was a success.

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Will You Study And Incorporate Artificial Intelligence?

Smooth Sale

Be the devil’s advocate as you study the promising aspects of new technology and before you blindly incorporate artificial intelligence. My Story: Study And Incorporate Artificial Intelligence. Successful software design is to efficiently enable users, and improve the branding effort with a reach extending to larger audiences.

Study 88
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Why SaaS Companies Are Embracing Owned Media and How to Make it Work for You

Sales Hacker

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. On owned media, digital advertising was once the name of the game.

Media 71
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Go through the motions

Sales 2.0

Research from XANT looked at the optimal “cadence” for prospecting based on the masses of data available to them through companies’ usage of their software. Their study looked at 479,140 outbound cadences from nearly 9,000 companies. The upshot is that they recommend having eight (8) “touches” in your outbound cadence.

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4 Ways to Master Your Sales Etiquette on Social Media

Vengreso

Chances are if you are in sales, social media is already a prominent part of your personal life. Incorporating social media into the workplace has brought many opportunities, but also many questions, like, “What is sales etiquette on social media?”

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The Difference Between Lead & Prospect in Sales

Apptivo

From seeds to success: Journey of leads and prospects in sales 2. What is a prospect? Lead Vs Prospect: what’s the difference? Where are prospects and leads in the funnel? How to turn a lead into a prospect? Let’s take a stroll through the sales garden, examining the subtle differences between leads and prospects.

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10 Ways to Generate More Quality Leads for Your Logistics Pipeline

Pipeline

This could be a mix of email, content, social media marketing, cold calling, industry trade events, etc. The best way here is to opt for reliable logistics CRM software with lead management features. As it brings prospects already interested in your product, the chances of conversions are much higher than outbound leads.