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Lead Management: Let’s Formalize this Relationship

Pointclear

As a sales and marketing thought leader with nearly 20 years experience, Tony has led the overall research function at SiriusDecisions since the company's founding in 2001. Getting b-to-b sales and marketing to align more closely has driven even the most capable business leaders crazy for years.

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Meet the Spiff Team: Chapter Six

The Spiff Blog

Without further ado let’s jump into the latest edition and meet some of our favorite Spiffers: Rachel Cravit, Marketing Content Writer. Rachel is an experienced content writer/marketer, specializing exclusively in B2B SaaS for the past 4 years. She’s excited to join Spiff’s marketing team! What excites you most about your role?

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5 Tips for Lead Nurturing to Grow Your Sales Funnel ? Score More.

Score More Sales

5 Tips for Lead Nurturing to Grow Your Sales Funnel. Ardath Albee of Marketing Interactions has written a four-part series called, Capitalize on the Content Marketing Continuum where she talks about the BEF and the very fluid content marketing continuum. 5 Tips for Lead Nurturing to Grow Your Sales Funnel.

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Marketers: Should Salespeople ONLY focus on Closing Sales.

Score More Sales

Marketers: Should Salespeople ONLY Focus on Closing Sales? “Salespeople should just focus on closing sales, and let the marketers do the rest through automation.” Sponsored in part by Lenovo and Infusionsoft, TJ is working to gather input on what you think about marketing automation. Consulting.

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Watch These Sales & Marketing Thinkers in 2012 ? Best of 2011.

Score More Sales

Watch These Sales & Marketing Thinkers in 2012 – Best of 2011. As we wind down the year and look to turning a new leaf, it is time to recognize those who are working to improve the world of B2B selling and marketing – thanking them for what they do and encouraging you to reach out to learn and grow in the coming year.

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The Facebook Event for Marketers You Need to Know About.

Score More Sales

The Facebook Event for Marketers You Need to Know About. I’m happy to share information about an upcoming Facebook Marketing event that will be online with many fantastic speakers. 50% Savings on Web’s Biggest Facebook Marketing Event. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Consulting.

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Build Sales with this Summer Reading List ? Score More Sales

Score More Sales

Anyone interested in inbound marketing, especially for the B2B market, might want to take a look at: Content Rules by Ann Handley and CC Chapman. Get Content Get Customers by Joe Pulizzi and Newt Barrett. eMarketing Strategies for the Complex Sale by Ardath Albee. 5 Tips for Lead Nurturing to Grow Your Sales Funnel.

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