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8 Social Media Mistakes B2B Marketers Should Avoid

Zoominfo

93% of B2B marketers use social media, and with good reason—it works ( source ). We haven’t been shy about touting the benefits of social media in B2B sales and marketing. We haven’t been shy about touting the benefits of social media in B2B sales and marketing. When it comes to social media, we say: less is more.

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5 Marketing Trends That will Impact 2013

SBI Growth

Download this Marketing Plan Assessment Tool to rank your planning ideas across Impact & Ease of Execution.). There has been a proliferation of tools and channels. When they do not add up, this can be painful - in the sense that you have shot your allocated resources on the wrong channels. Fusion of CMO and IT.

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3 Underutilized B2B Sales Strategies in Social Media

Score More Sales

I take just 30 minutes going through 5 social tools every morning. Use the social channels that you are comfortable with and that you know your buyers and customers flock to. You can also find your competitors here – learn about them. Understanding: Think of research, above, for industry and competitive information.

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The 6 Must Use Tools to Win in Today’s Sales World

A Sales Guy

The tools available to influence the sale and how we sell have changed. There are more tools available to help people sell than ever before. Capitalizing on these tools is where the win will be. Most of the tools available to sales people today can fundamentally transform their prospecting and lead generation.

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When Was Sales Not Social Selling?

Increase Sales

Social media has created a new aspect within small business called social selling. Even though some small business coaches, social media coaches and small business consultants who are promoting this new aspect presume that all sales are social, this presumption is almost negated when reading their articles, blogs or books.

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Sales Management & The Impact of Social Media

Your Sales Management Guru

Sales Management and the Impact of Social Media. While in the process of writing a future magazine column on the future of sales and social media I interviewed three people and posed several questions in order to get their view points. Ken Thoreson. This is exactly what I believe is the direction we will move.

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Forward Thinkers Are Almost as Rare as the DoDo Bird

Increase Sales

Yesterday I attended an early morning business seminar sponsored by a local bank (thank you Centier ) to hear and possibly learn something new about social media respective to small businesses. A quick check of the US Census Bureau online data for 2012 revealed: 9849 non-farm businesses in Lake County, IN. Share on Facebook.