Remove 2014 Remove Customer Service Remove Marketing Remove Meeting
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Taking Customer Service from Cost Center to Profit Center

Sales and Marketing Management

Let me illustrate this with some analysis we did a few years ago for an internet retailer: I surveyed approximately 1,000 respondents who had placed an order with our client in January 2014. The tendency in this country over the last 10 to 15 years has been to regard customer service as a cost center. Far from it, actually.

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Sales is Storytelling. Marketing is Storytelling. Business is Storytelling.

Sales and Marketing Management

Stop selling products or services and start selling stories. Managers of sales and marketing teams are charged with coaching up individual team members, enhancing their skill sets and improving overall team performance. Get them proficient with more marketing technologies? But where to begin? Hone their creativity or intuition?

Marketing 226
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4 Steps To Win the Deal

SBI Growth

To be successful, what you say, share, and present must meet their expectations. Sign up for the onsite session for your leadership team: How to Make Your Number in 2014: A Sales Strategy You Can Execute. These events are what put the Buyer into the market. They are caused by market trends. Your market insights.

Trends 306
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One Easy Tool to Improve Sales Efficiency Now

SBI Growth

Sign up for SBI’s 7th annual research tour: " How to Make Your Number in 2014 : A Sales Strategy You Can Execute." Participating in this onsite session, you and your leaders will get the Customer Priority Scorecard. Other Costs to Serve (customer service time, billing inquiry time, post-sales support time, etc.).

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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The 18 Best Places for Sales Reps to Research Prospects [Expert Tips]

Hubspot Sales

If you have a pulse on how their industry peers are performing, you can frame your pitch with a special sense of urgency — you can pin down the company's current place in its market and give yourself the space to demonstrate how you can improve it. Your Marketing Automation System. The Company's Financial Statements.

Research 128
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The missing link between product launches and sales success

Sales Training Connection

Others are extraordinary new products designed to be significant revenue producers, game changers or in some cases “bet the company” entries into the market. Marketing did great work in investigating target markets and testing the value messaging. Production and Customer Service were geared up and ready to go.