[Part 3] Execute on Account-based Marketing: Value Selling to Stakeholders at Key Accounts
LeveragePoint
SEPTEMBER 21, 2018
Account-Based Selling (ABS) is necessary to execute effectively on Account-Based Marketing (ABM). Part 1 of this blog series focused on Value Propositions as the most important piece of content for B2B Account-Based Selling. An ROI of 300% over three years ought to meet your hurdle rates.”.
Let's personalize your content