article thumbnail

Does Swag Work as a Sales Tool? (Here’s What the Data Says)

Sales Hacker

We’re about to get to the data, trust me, but some context is helpful when considering the role of swag in the sales world. . Like any marketing or sales tool, promotional products are an investment. Our VP of Sales, Eric Hamlin, loves to cite Marcel Mauss in our sales meetings and training. . So, does swag work?

article thumbnail

Would You Bet Your House on Your Sales Savvy?

No More Cold Calling

In the past, we were schooled to throw as much stuff as possible into the sales funnel—including so-called leads from mailings, trade shows, advertising, networking, and newsletters. How do you ensure that your sales team is pursuing qualified leads with clients your company really wants? Share your stories and strategies here.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Do You Use The Four Professional Services Every Business Needs for Success?

Smooth Sale

Generating awareness for your brand is essential for driving sales and growing your business. But with so many marketing channels to choose from – social media, email, content marketing, paid advertising – it can be tough to know where to start. Today’s insights are provided to help you achieve the Smooth Sale!

article thumbnail

The Pipeline ? Sales Alchemy

The Pipeline

The nearsighted perspective presents quantitative information including the number of sales opportunities, the stages they are in, and the expected revenue from each sale. Tools that measure relationships, sale velocity, and other soft variables are lacking. Expected Income Per Sale X Probability = Total Revenue.

Pipeline 198
article thumbnail

Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

As a lifelong learner, I turn to books whenever I want to expand my thinking or improve my performance. And for leveling up your sales skills, nothing beats a good sales book. So what are the best sales books for helping you reach peak performance? Books that made the cut: Are on my own bookshelf.

article thumbnail

Stuff I Learned Last Week that Could Drive Sales Success

Anthony Cole Training

Sales Skills (27). Sales Strategies (28). Sales Strategy (29). sales success (11). sales success formula (11). sales talent acquisition (2). sales techniques (47). Sales Tips (34). sales tools (25). Sales Training (5). setting sales goals (2). successful sales (1).

Hiring 168
article thumbnail

TSE 1198: How To Use Videos To Increase Sales

Sales Evangelist

Many of us are hesitant to use video because of our own fears but it’s absolutely possible to use videos to increase sales. Brenton Crane isn’t from the advertising and marketing background. The combination of their creative skillset and his analytical skills created a system that makes advertising campaigns effective.

Video 40