Zoominfo

NOVEMBER 1, 2018

B2B marketers have long since understood the benefits of social media—yet many still struggle to leverage its full potential as a demand generation tool. In fact, 49% of B2B marketers rank social media marketing as the most difficult lead generation tactic to execute ( source ). What is social media demand generation?

Demand Generation Agencies 130

Demand Generation Agencies Demand Generation Demand Generation Targets Social Media 130

SendBuzz

MAY 13, 2023

It’s safe to say that social media has fundamentally changed how we interact, market, and do business as we navigate the digital age. We’ll discuss the function of email marketing in the social media era and why it should remain a crucial component of every marketer’s toolkit in this blog article.

Social Media 52

Social Media Media Email Marketing Campaigns 52

Zoominfo

JANUARY 23, 2021

If your sales pipeline is colder than a Siberian spigot in January, it’s time to rethink your sales prospecting techniques. Here’s the thing though, reps need actionable techniques and tips to make their prospecting systematic, smooth, and, of course, profitable. What are Prospecting Techniques? Let’s jump in.

Ideal Customer Profile 264

Ideal Customer Profile Prospecting Cold Calling Decision Maker 264

SalesFuel

MARCH 4, 2024

It’s tough enough to uncover quality prospects. It’s even more difficult to keep their attention and capture interest during a prospecting call. And research shows that prospecting calls are a serious struggle. 2 Phrases to Use For Prospecting Calls One of his tips is to open with a business-oriented proposition.

Prospecting 92

Prospecting Social Media Hiring Call-back 92

No More Cold Calling

OCTOBER 12, 2023

Even the best sales technology isn’t as valuable as business relationships. These days, people are literally addicted to smartphones, and salespeople are so reliant on social media that they forget to be social. But that is sales tech that doesn’t work. You’re just cold calling on social media.

Social Media 177

Social Media Wireless Social Selling Cold Calling 177

SalesHandy

JULY 5, 2021

This drives down the conversions on these channels, and makes it difficult for lead generation and sales functions to keep up. Which is where social selling comes in. Social selling isn’t a completely new concept in B2B sales – it’s been around since social platforms like LinkedIn and Twitter exist.

Social Media 98

Social Media Social Selling Media Sales Qualified Lead 98

BuzzBoard

FEBRUARY 28, 2024

Working at a digital marketing agency, you might hear this often from your small business prospects… “I’m doing everything in my power to extend my online reach but still not garnering enough response from our digital ads.” You know what makes your prospect tick online. Social Media 4. Advertising 2. Google Reviews 3.

Small Business 105

Small Business Small Business Tools Prospecting 105

Alice Heiman

MAY 2, 2018

Sales is Social. It’s funny to me that people forget that sales is a social process. But, most B2B sales require humans to talk to other humans while understanding the buying process and determining problems that need to be solved. Every good seller has a sales process that follows the way people want to buy.

Social Media 115

Social Media Paid Content Media Closing 115

The Sales Hunter

FEBRUARY 8, 2012

Mark’s Insights on SALES MOTIVATION. Mark’s Insights on PROSPECTING. Mark’s Insights on PROSPECTING. Sales Articles. Sales Motivation. Phone Sales Tips. Sales Development. Sales Call Best Practices. Retail Sales Trends. ” Sales Motivation Blog.

Social Media 189

Social Media Media Strategy Prospecting 189

Steven Rosen

FEBRUARY 11, 2024

Steven Rosen and Colleen Stanley discuss the strategy of simultaneously setting learning and sales goals. They explore the intricate relationship between continuous learning and improving skills for sales leaders, stressing the need for a balance. In this article, we’ll look at the connection between sales and learning goals.

Sales Goal 156

Sales Goal Top of Funnel Social Media Coaching 156

The Sales Hunter

MARCH 26, 2015

Every day I get minimally 3 – 5 emails from people proclaiming to me how effective their social media plan is for getting new customers. Along with the emails are the numerous articles on the web about how old school […]. Each one claims to know exactly why others fail and why they have a plan that works perfect.

Social Media 100

Social Media Media Prospecting Cold Calling 100

The Sales Hunter

JANUARY 12, 2012

Mark’s Insights on SALES MOTIVATION. Mark’s Insights on PROSPECTING. Mark’s Insights on PROSPECTING. Sales Articles. Sales Motivation. Phone Sales Tips. Sales Development. Sales Call Best Practices. Sales Call Best Practices. Retail Sales Trends.

Social Media 157

Social Media Media Motivation Prospecting 157

No More Cold Calling

JANUARY 14, 2016

Are your sales reps clueless about how social selling really works? Sales reps abuse social media to the extent that I typically delete more LinkedIn invitations than I accept. The problem: Just because someone agrees to connect on social media does not make that person a sales lead.

Social Media 120

Social Media Media Sales Qualified Lead Lead Rank 120

Zoominfo

JANUARY 15, 2019

This year, the ZoomInfo team published nearly 250 blog posts related to sales, marketing, recruiting, and business growth. It is our hope that our content helped spark your creativity, allowed you to discover something new, or made your life as a sales professional easier in some way. 20 Motivating Sales Quotes to Empower Your Team.

Social Selling 185

Social Selling Cold Calling Social Media B2B 185

Steven Rosen

FEBRUARY 11, 2024

In this 2:56 video, Steven Rosen and Colleen Stanley discuss the need for sales managers to go beyond setting sales goals and to define learning goals for their teams. They share how organizations can align learning goals with sales goals and invest in training and resources to support their salespeople.

Social Media 156

Social Media Sales Goal Territories Lead Rank 156

RAIN Group

JULY 24, 2019

This RAIN Group article originally appeared on MarketingProfs. Sellers have a huge opportunity to take advantage of the vast amounts of information about their buyers that's available on social media. Here are a few ways you can use major social media sites for sales research. And yet, they don't.

Social Media 79

Social Media Research Media How To 79

Zoominfo

FEBRUARY 22, 2021

But in reality, many people who work in sales are also motivated to help other salespeople succeed and advance their careers. Following the right sales influencers on social media channels can give you a lot of insight into best practices, new trends, tips and advice, and help you find ways to connect with prominent thought leaders.

Social Media 100

Social Media Influencer Media Hiring 100

Increase Sales

SEPTEMBER 29, 2014

Until recently junk mail and auto robot dial phone calls seemed to hold the top places for sales pitches, but now social media is leading the pack and is way ahead of all other types of marketing for small businesses. Uneducated small business owners or sales professionals. Marketing consultants or sales coaches.

Social Media 140

Social Media Media Small Business Small Business 140

No More Cold Calling

MAY 24, 2018

If you’re researching the latest and greatest sales trends, you just might fall victim to the bright-shiny-object syndrome. Just because certain sales prospecting techniques are all the rage, doesn’t mean they’re right for you or for your buyer. Sales productivity tools are everywhere, but do they really enhance productivity?

Prospecting 196

Prospecting Social Media Trends Face-to-face 196

Vengreso

JUNE 21, 2019

The two bring up some key points to consider if you’re using social media to engage with customers – as you should be! SocialSelling #Sales Click To Tweet. Which Social Media Platforms Should You Use to Connect and Engage with Customers? How well do you know your prospects and clients?

Social Media 99

Social Media Media Customer Facebook 99

Crunchbase

APRIL 11, 2023

Prospecting is the process of researching and pursuing potential customers for your business. It’s a vital part of any sales strategy because it helps develop your sales pipeline and brings you one step closer to securing new customers. Inbound prospecting relies on marketing efforts to drive action or engagement from prospects.

Ideal Customer Profile 98

Ideal Customer Profile Closing Prospecting Intent Data 98

Crunchbase

APRIL 11, 2023

Prospecting is the process of researching and pursuing potential customers for your business. It’s a vital part of any sales strategy because it helps develop your sales pipeline and brings you one step closer to securing new customers. Inbound prospecting relies on marketing efforts to drive action or engagement from prospects.

Ideal Customer Profile 98

Ideal Customer Profile Closing Prospecting Intent Data 98

Pipeliner

APRIL 26, 2021

Did you know that over 2020, the number of active users in social networks has increased by 13% (490M)? It is, and to do that easily, you can use high-quality social media automation tools and services. This will help you to automate social media marketing for your brand. Read on to choose one for yourself.

Paid Content 98

Paid Content Social Media Media Ideal Customer Profile 98

Smooth Sale

JANUARY 29, 2024

Nowadays, it can be easier to market on social media than via email, and we may think that social media has a far better reach. Email Is Compatible with Every Part of the Sales Funnel Effective Zoho email marketing campaigns and other approaches have the advantage of middle and bottom-of-the-funnel content.

Top of Funnel 181

Top of Funnel Social Media Funnel Comparison 181

Pointclear

MARCH 27, 2014

Co-hosts Paul and Allan tee up the show by discussing several hot news items relevant to the B2B market - Here’s what they noshed on, on Episode #5: According to the latest CMO Survey, 85% of CMOs either have not shown any impact from social media spending or have only a qualitative sense of its effectiveness. Voicemails work.

Social Media 223

Social Media Media B2B Decision Maker 223

Increase Sales

MAY 23, 2012

Crazy busy sales people experience a lot of white noise every day. Their ability to tune out all what does not get them closer to their goal to increase sales is beyond critical in today’s social media and mobile technology market place. Written sales goals and marketing goals along with personal goals.

Social Media 160

Social Media Media Facebook Sales Goal 160

No More Cold Calling

DECEMBER 6, 2019

Message to cold callers: Pestering strangers is NOT the way to prospect. Cold calling is a duplicitous, disingenuous sales tactic. If you make 100 calls, you’ll talk to about 20 people, schedule 10 sales appointments, and if you’re lucky, close one new deal. Why would you bother with a sales system that gets such dismal results?

Cold Calling 365

Cold Calling Social Media Telemarketing Referrals 365

LevelEleven

APRIL 26, 2018

This article is the second installment in The Sales Person’s Guide to Social Media blog series. Check back for new articles covering other social platforms. Quality content progresses sales, with 74% of buyers gravitating towards salespeople who provide valuable info during the sales process.

Social Media 76

Social Media Twitter Media SalesForce 76

Hubspot Sales

DECEMBER 14, 2017

Do I Need Social Media for Business? A professional social media presence is crucial for today's workforce -- especially salespeople. Use social media to build relationships with prospects, peers, and even your competition. Sales is evolving. Why Should I Have Social Media for Business?

Social Media 99

Social Media Media Ideal Customer Profile Hiring 99

BuzzBoard

JANUARY 31, 2024

For salespeople focused on selling digital marketing products and services to small, local, and mid-sized businesses, building an effective SMB prospecting list is of central importance. Knowing these terms sets the foundation for successful prospecting. Key Steps to Build an SMB Prospecting List 1. to connect with SMBs.

Ideal Customer Profile 52

Ideal Customer Profile Prospecting Social Media How To 52

Increase Sales

JANUARY 11, 2016

With social media, much of the marketing focus has shifted away from what makes basic and good marketing. Yet having read this social media marketing post on LinkedIn Pulse , much of what the writer states is just as true for basic education based marketing. They do not want sales pitches!

Social Media 70

Social Media Education Media Marketing 70

Zoominfo

JANUARY 21, 2019

Thus far, we’ve covered the most-read articles for sales professionals and recruiters. There will always be prospects who need B2B products or services. Whether your marketing workflow consists of social media, content creation, SEO, event planning, or all of the above, we’ve got a joke for you! That won’t change.

Marketing 164

Marketing B2B Lead Generation Social Media 164

LeadFuze

JANUARY 24, 2019

Does Social Media Influence Customers’ Purchase Decisions? Well, in fact, 38% of people recommend a brand they either “Like” or follow on a social media platform. It occurs that on social media: 68% of customers go straight to a social media profile of a business to read product reviews.

Social Media 56

Social Media Media Ideal Customer Profile Customer 56

Janek Performance Group

APRIL 23, 2024

In our digital sales age, we’re seeing increasing attention paid to the idea of personal branding. Although the idea itself is by no means new (a brief history is below), awareness of its importance and value in business – including for sales reps – is now reaching a critical mass of awareness. There’s a problem, however.

Social Media 62

Social Media Media ACT Follow-up 62

The Sales Hunter

DECEMBER 15, 2011

Mark’s Insights on SALES MOTIVATION. Mark’s Insights on PROSPECTING. Mark’s Insights on PROSPECTING. Sales Articles. Sales Motivation. Phone Sales Tips. Sales Development. Sales Call Best Practices. Retail Sales Trends. It’s Time To Kill Social Media.

Social Media 152

Social Media Media Motivation Hiring 152

Crunchbase

APRIL 26, 2023

While social media may not be the first thing that comes to mind when you think about prospecting, it has become an invaluable resource for many sales teams. Social prospecting can help you reach a wider audience, build stronger relationships and close more deals. What is social prospecting?

Ideal Customer Profile 59

Ideal Customer Profile Prospecting Social Media Top of Funnel 59

Pipeliner

AUGUST 13, 2018

5 Tips to Make Eye-Popping Social Media Content to Churn More Sales Leads. It’s also very likely that the social media marketing approach each of these businesses uses for this purpose remain the same mostly. Customers gradually move through their buyer journey and grow your business sales.

Social Media 56

Social Media Churn Media Lead Rank 56