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What Should the Sales Close Rate Be?

Pointclear

I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads while average companies close 20%. Because a few years ago the sales group asked us (PointClear) to validate those so-called leads and it turned out that only 1.8% Why don’t they follow-up? What a waste.

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Persistence Pays—How 42 Lead Qualification Touchpoints Won a $1 Billion Deal

Pointclear

PointClear is known for its perseverance. We persevered—and then turned over a Sales Qualified Lead which closed for $1,000,000,000 five months later. Here’s What PointClear Persistence Looks Like. A Keep-at-It Story Close to Home. I have been extremely busy but I’ll be ready to talk to you soon.”. We didn’t stop.

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Embarking on a sales lead generation project: What could go wrong?

Pointclear

Just ask Jim Norton, SVP of QGenda, a 3x PointClear client who recently brought us in on his first day on a new job. He knows first-hand what it takes to succeed: “If you want quality results, PointClear is best-in-class and my go-to for lead generation, qualification and nurturing for over 10 years.”.

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Who Owns the Pipeline, Marketing or Sales?

Pointclear

I recently talked to Dan McDade with PointClear as part of a series on SLMA Radio that I’m hosting that deals with the issue of pipeline ownership. While marketing does need to enable a field sales team to focus on what they do best—which is close deals—they can’t do that if the leads they’re sending over are not qualified and nurtured.

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You Can’t Put in What God Left Out … and Other Important Things Learned in Business and Life

Pointclear

Or alternatively they use a formulaic approach and say if we close 10 percent and the average deal size is $50,000, then the return on marketing investment would be 10x, and we have to have at least 8x so 10x qualifies, and they approve the program. They’ve seen over and over what a client may have only encountered once in a lifetime.

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5 (doable) ways to drive revenue growth now

Pointclear

PointClear has proven methods for driving sales—and they’re discussed in detail in a white paper available for download now. Don’t ask field sales folks who specialize in closing deals to prospect. Looking for a simple and seemingly magical solution to a complicated problem of growing revenue? You’ve come to the wrong place.

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Use This Tool to Calculate Lead to Revenue

Pointclear

PointClear’s Lead/Revenue calculator can help you avoid that sinking feeling when you, as a marketing or sales leader, realize one day that you’re behind, and the quarter or year-end is looming. Below is a screen grab of the PointClear lead to revenue calculator using hypothetical numbers and followed by descriptions of the line items.

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