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Confusing Customer Service Delivery with Customer Experience Delivery?

Babette Ten Haken

Do we really understand the difference between customer service delivery and customer experience delivery? At times, our self-focused perception leaves customer service delivery up to everyone with “service” as part of their job titles. That means we assume customer service is someone else’s responsibility.

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How Sales Reps Are Hitting Quotas Without Hitting the Streets

Sales and Marketing Management

One major telecommunications provider in Scandinavia, for example, has migrated B2B sales to virtual channels, using marketing automation to create leads and installing an online self-service portal. Building a successful virtual sales engine also may require shifting the mindset of the sales staff.

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A Hopscotch Client Retention Strategy will not boost Client Success

Babette Ten Haken

Perhaps solutions are strictly bound by the confines of your technical, engineering or scientific discipline’s formulae. Then again, when customer conversations stray dangerously close to the constraints of what is comfortable, why not at least pursue what just might be possible? Yes, I know. What are your next steps? Contact me.

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3 Ways Your Value Added Customer Experience Efforts are not Valued

Babette Ten Haken

How are your best value added customer experience efforts sabotaged, both pre- and post-sale? What you do, when you are not actively selling, engineering, coding and serving, adds value to each customer’s experience of how it is to work with you. Start moving one millimeter forward beyond what is comfortable, today.

Customer 109
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2 Ways We create Unforgettably Innovative Customer Experiences

Babette Ten Haken

Innovative customer experiences stand out from what customers are used to experiencing. Also, after the customer service rep, sales rep, engineer, field sales service rep, Quality professional departs, the customer asks themselves: “What just happened?”. Customers cannot get you out of their minds.

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It’s too early to worry about retaining Customers, isn’t it?

Babette Ten Haken

And when you, indeed, prove to be yet another self-focused sales person, well, then it will be your turn to wonder why the customer left you. Discuss your retention strategy at the same time you work on that first project with your new customer. And besides, your customer just may be investing in your imagination, as well.

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A Potent Human Capital Strategy needs a Potent Client Retention Strategy

Babette Ten Haken

Technically- and engineering-focused or business-focused. A vestige of mass-production mindset, where employees are cogs in a wheel rather than a vibrant and dynamic part of business growth and customer success. ©2019 One Millimeter Mindset / Sales Aerobics for Engineers®, Ann Arbor MI. Knowledge workers or manual workers.