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Best Lead Generation Strategies for Growing Your Small Business

LinkedFusion

Introduction Generating leads often keeps small businesses afloat in today’s fast-paced business environment. Every company’s growth strategy must include lead generation, which has developed considerably in the digital age. Lead generation is an important component of every effective marketing and sales plan.

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36 Best Lead Generation Tools to Increase Leads by 300%

Sales Hacker

We’ve gathered a list of the best lead generation tools on the market today. Building a successful business starts with great leads. Below are the different categories of tools in this list. Click on the category of your choice to skip to the tools: Customer Analytics. Mailing List Builders.

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The Pros and Cons of BDRs in B2B Sales and Marketing

Janek Performance Group

Typically, these professionals are tasked with identifying and qualifying potential leads and initiating contact with prospects. Our recent webinar Turbocharging Business Development Strategies noted the importance of BDRs. They can be instrumental in accelerating revenue generation and fostering customer relationships.

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31+ Must-Have Tools to Automate Lead Generation

Sales Hacker

Lead generation is the lifeblood of any business. As a business grows, so will its lead generation channels and strategies. With this in mind, it’s important to identify the best tools to automate lead generation and why your team should invest in them. What is lead generation automation?

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A Guide to Marketing Automation

Zoominfo

For those who aren’t familiar, marketing automation tools are exactly what they sound like—tools that automate certain marketing practices. Without getting too much into the nitty-gritty complexities of it, marketing automation campaigns send specific content (that you’ve programmed) to leads based on certain behaviors and data.

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How Sales and Marketing Can Collaborate (+Expert Tips)

Hubspot Sales

In this article, we discuss how sales and marketing collaboration makes a difference and provide tips and tools for making this collaboration more efficient. Types of Sales Collaboration Why Collaboration Matters Tools that Foster Collaboration 6 Tips for Collaboration How can sales and marketing collaborate? Training webinars.

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Lead Capture Pages 101: Importance, Strategies, and Software

LeadBoxer

It also automatically begins the qualification process, as leads who express interest in your offerings are likely to be more receptive than cold leads to communications from your sales team. Gain insight into prospects Manual lead generation can’t compare to the level of contact enrichment that lead capture pages help provide.