DocSend

AUGUST 23, 2017

When building your next sales deck, keep one thing in mind: Prospects don’t care about your product. It’s often tempting to craft your sales deck around what you know about your product. And, if you can’t tell prospects why your product matters, then you haven’t convinced them to pick you. A powerful story. The result?

Scale 75

Scale Collateral Film Prospecting 75

DocSend

APRIL 20, 2019

When building your next sales deck, keep one thing in mind: Prospects don’t care about your product. It’s often tempting to craft your sales deck around what you know about your product. And, if you can’t tell prospects why your product matters with your sales deck, then you haven’t convinced them to pick you.

Scale 40

Scale Collateral Film Prospecting 40

Mindtickle

MAY 5, 2022

The role of sales enablement. How sales leaders can evolve their own skillset. Building a winning sales culture. Hannah : Christine Rogers is the president and COO of Aspireship, a platform that helps people reskill and pivot into the world of sales. The role of sales enablement.

Sales Enablement 52

Sales Enablement Hiring Tools Call-back 52

Showpad

FEBRUARY 23, 2021

Sales enablement has become a priority for many businesses as more recognize the advantages of an always-prepared sales force that is primed to sell and drive revenue. Are you looking for a sales enablement platform? At its core, sales is a joining effort between itself and marketing.

Sales Enablement 52

Sales Enablement Software Software Tools 52

Chorus.ai

SEPTEMBER 26, 2019

Across the board, the value of a data-centric approach is unmistakable - whether that’s for evaluating new candidates for your team, or formulating training and performance aims for your sales reps. Data collection and analysis should sit at the forefront of your sales team management approach, and your sales enablement strategy as a whole.

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Hiring Sales Management Motivation Call-back 48

Mindtickle

JANUARY 29, 2024

It’s like a digital sales floor, where you still have that interaction you’d have in an office, but you have the data and the film to go back and watch. There’s one place to listen to calls, another to find training content, somewhere else for marketing collateral, and then another location for pricing content.

Closing 52

Closing Top of Funnel Forecasting Film 52

Gong.io

SEPTEMBER 30, 2022

We heard from Gong users in roles across Sales, Enablement, Marketing, and Customer Success. Let’s start with 6 suggestions from Sales Directors. 6 Gong Deals best practices from Sales Directors. “We As we say all over our website (and marketing/sales copy), Unlock Reality. We are blushing.

Lead Rank 62

Lead Rank Lead Scoring Hiring Coaching 62

Zoominfo

JUNE 1, 2020

Discovery calls can make or break your sales process. They are especially critical when markets tend to be competitive or emerging, which means more responsibility is placed on reps to make a strong case to buy. Discovery calls are more likely to take place one-on-one when compared to calls later on in the sales cycle.

Lead Rank 130

Lead Rank Lead Scoring Cold Calling Discount 130

Vengreso

JULY 10, 2023

In that year, I learned from some of the greatest sales managers that I’m friends with today. Prior to the age of 19, I worked in consumer sales at a retail shop known as Ritz Camera Centers. For those of us that are over the age of 45, we likely remember the 35mil film we used to take to various stores for processing.

Hiring 40

Hiring Lead Rank Ideal Customer Profile Forecasting 40

Gong.io

JANUARY 12, 2021

All SDRs spend a significant chunk of their day in “objection land” — you know, the world where your prospect tells you no in 42 different ways (or replies with, “Sure, but …”). Top sales reps are also objection-handling pros. Product Marketing Manager, Elvis Lieban: Meet Elvis, or Elvi as his close friends call him.

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Follow-up Video Account Objections 118

Vendor Neutral

JUNE 1, 2021

Join our free webinar to learn how industry leaders are shifting their thinking to create sales presentations that actually work in today’s landscape! Engage your prospect from the first minute of your sales presentation. Take the spotlight off you and shine it on your prospect’s challenges. Our Panelists.

Constant Contact 52

Constant Contact Webinar Metrics Film Customer 52

Gong.io

NOVEMBER 11, 2019

The Evolution of Sales Enablement. Marketing creates a bunch of stuff. You turn on our infrastructure and you can listen to the behavior of the marketing team. Listen to the behavior of the sales team. Nine years ago when we started the company, sales enablement really wasn’t a category.

Film 48

Film Hiring Buyer Persona Revenue 48

Chorus.ai

NOVEMBER 11, 2019

When handled well, they can provide deep insights into how to close deals faster and at higher deal values by allowing you to smoothly navigate the sales process. They are especially critical today when markets tend to be competitive or emerging, which means more responsibility is placed on reps to make a strong case to buy.

Lead Rank 73

Lead Rank Lead Scoring Cold Calling Call-back 73

Nutshell

JUNE 3, 2020

In sales and marketing circles, it’s become trendy to praise great copywriting as the secret weapon that divides successful brands from the rest of the pack. Well-written landing pages , cold emails , and sales enablement content are critical to converting leads into customers. Does this sound familiar?

Film 122

Film Analytics Conversion Benefit 122

DialSource

JANUARY 16, 2020

Leveraging decades-long experience in children’s entertainment, Lego has created a catalog of mobile apps, video games, digital films, and streaming content that aligns with a new generation of digitally-enabled consumers. . Through intelligent data leveraging, companies can assess what the market is yearning for.

Ideal Customer Profile 41

Ideal Customer Profile Consumer Face-to-face Objections 41

SBI

NOVEMBER 7, 2019

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Due to rapid changes in buyer behavior and expectations, non-personalized content is now an unacceptable marketing practice.

Top of Funnel 52

Top of Funnel Ideal Customer Profile Webinar Metrics Customer 52

Sales Hacker

JUNE 20, 2019

Want a quick debrief on what I learned about Sales Ops ? 1) Sales Ops gets hired too late , from everyone’s point of view. They come after a VP Sales, but before Sales Enablement. 2) Sales Ops starts as a tech-savvy SFDC Admin (often an introvert BDR transfer). This time, Sales Enablement.

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Lead Rank Coaching Hiring Sales Enablement 70