Zoominfo

FEBRUARY 17, 2021

Be upfront and transparent with your prospects. Consider these following tips to get more success in your cold calls — before, during, and afterward: Do: Research your prospect (Who are they? Anticipate gatekeepers (the jaded call operators). How does a meeting next week at 11 sound? [or Reason for Calling.

Cold Calling 264

Cold Calling Guidelines Prospecting Face-to-face 264

Sales and Marketing Management

FEBRUARY 26, 2018

Author: Mike Schultz, President, RAIN Group Breaking through and setting sales meetings with C-suite buyers is tough. They’re off-the-charts busy, bombarded with sales messages, and gatekeepers keep them well insulated. Yet, many sellers are successful in breaking through and setting initial sales meetings with the C-suite.

Sales Meeting 185

Sales Meeting Meeting Gatekeeper ROI 185

No More Cold Calling

JULY 13, 2021

A referral is the best way to get a meeting with the decision maker. There are two parts to the sales process: Part One: Getting meetings with decision makers. You get an introduction to your prospect, and you get a meeting with the decision maker. If you don’t get the meeting, Part Two doesn’t matter.

Decision Maker 401

Decision Maker Referrals Sales Qualified Lead Marketing Qualified Lead 401

Zoominfo

APRIL 19, 2018

Have you ever tried to set up a meeting with a senior-level executive? To add insult to injury, executive-level assistants are trained to be gatekeepers. Keep reading if you’re ready to bypass gatekeepers and set more meetings with the C-Level. Stay relevant to what your prospects do, need, and hope to achieve.

B2B 165

B2B Meeting Gatekeeper InsideView 165

No More Cold Calling

MAY 25, 2023

One marketing platform or sales enablement app? Stand Out to Meet Quota None of this would matter if sales reps were meeting or exceeding quota, if their pipelines were qualified and their projections accurate, and if they had only committed and loyal clients. One IT provider from another? That’s pitiful.

B2B 177

B2B Buyer Referrals Sales Qualified Lead 177

No More Cold Calling

APRIL 15, 2021

Every sales leader says their #1 prospecting challenge is getting leads in the pipe. Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, account execs are still missing quota en masse. None of us stands out during prospecting. That’s a fact.

Lead Gen 397

Lead Gen Sales Qualified Lead Leads Marketing Qualified Lead 397

Zoominfo

APRIL 20, 2020

Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. Instead, go-to-market teams are tirelessly doing anything and everything they can to hit their numbers today. Market segmentation needs to be beyond reproach and sales metrics need to be measurable and projectible.

Pipeline 239

Pipeline Marketing Top of Funnel Hiring 239

No More Cold Calling

AUGUST 9, 2018

Reps say they’re challenged finding the right prospects. In most cases, their lead generation process depends on marketing to round up online leads. No wonder it can take a dozen touches to reach prospects. No wonder it can take a dozen touches to reach prospects. Why can’t they get past the gatekeeper?

Lead Generation 197

Lead Generation Sales Qualified Lead Lead Rank Lead Scoring 197

Hubspot Sales

DECEMBER 23, 2022

Effective sales prospecting is a multistep process that requires systematic prospect discovery, qualification, and outreach. In this post, you’ll learn the 19 best sales prospecting tools to help you engage with your ideal prospects. What Is a Sales Prospecting Tool? The Benefits of Sales Prospecting Tools.

Tools 112

Tools Ideal Customer Profile Prospecting Intent Data 112

Zoominfo

NOVEMBER 20, 2019

The best way to create the kind of value proposition your prospect is looking for is by addressing a need. And that’s not what your prospect is looking for. The first is making the problem real and vivid in the prospect’s mind. Let’s talk about what value is – and what value isn’t. 300,000 minus $30,000). That’s not value.

B2B 187

B2B Prospecting Case Study Scale 187

No More Cold Calling

FEBRUARY 24, 2021

The events of 2020 changed the customer buying journey, so we must change our prospecting tactics. Or rather, change them back —from digital marketing to relationship building. Seller access is a newly popular term for an old problem—the struggle to bypass gatekeepers and get meetings with high-level decision makers.

Referrals 323

Referrals Sales Qualified Lead Marketing Qualified Lead Lead Generation 323

John Barrows

MARCH 5, 2020

What’s going to happen to SDRs and prospecting teams in the future? We spoke to Josh Roth to hear how he thinks prospecting teams and the role of an SDR is going to change. Here’s how the structure of prospecting teams is going to change… Prospecting Teams Using Marketing Skills.

Prospecting 140

Prospecting Top of Funnel Compensation Decision Maker 140

John Barrows

FEBRUARY 25, 2020

Ryan’s strength is turning prospecting into a math game so you can reverse engineer the activities you need to generate the outcome you need. Making Prospecting a Science. But the difference is, I think in a lot of these reported stats is that people identify connect with like a gatekeeper or an admin or something of that nature.

Prospecting 126

Prospecting Cold Calling Engineering Gatekeeper 126

Anthony Iannarino

FEBRUARY 27, 2020

It is clear the person sending the email, InMail, or note did nothing to determine whether or not I might be a prospect for their services. If everyone is a prospect, no one is a prospect. It’s lazy prospecting and the misuse of the sales tools. Lazy Prospecting. The electronic gatekeepers are unreasonable.

Sales Tools 93

Sales Tools Tools Prospecting Ideal Customer Profile 93

Zoominfo

JULY 18, 2022

They often maintain a small army of people to deal with all these demands, which means that the best way to approach a CFO is getting in touch with and gaining the confidence of these gatekeepers. Knowing who your prospect is and what they value as a professional and as a person will pay off when you land time on their busy calendar.

Gatekeeper 130

Gatekeeper Social Media How To ROI 130

Salesmate

FEBRUARY 21, 2020

Businesses are well informed and abreast of the market as well as its changing trends. Businesses don’t easily meet strangers and invest in their products. You need to stay focused, get past the gatekeepers, connect with the right decision-makers, and convince them to meet you. For that, you need to stay prepared.

Sales Meeting 99

Sales Meeting Meeting B2B Decision Maker 99

Adaptive Business Services

JUNE 8, 2022

Set aside time each day to prospect – Not doing so is the most common reason behind the commission roller coaster. Gatekeepers – State your name and company. Get the gatekeeper’s name. You are not internet marketers hoping for a 1% return based on thousands of touches so … don’t act like one. Create the deals!

Prospecting 71

Prospecting Lead Rank Lead Scoring Face-to-face 71

The Pipeline

FEBRUARY 16, 2016

How To Get A Meeting With Anyone ”, explores the science and art of reaching those VIP contacts you want to sell to. Stu introduces the concept of Contact Marketing; a term he brings to full potential in the book. This is not cold calling vs. social selling; direct marketing vs. inbound market.

Meeting 120

Meeting How To Journal Gatekeeper 120

Zoominfo

FEBRUARY 17, 2021

Reason for Calling Be upfront and transparent with your prospects. Consider these following tips to get more success in your cold calls — before, during, and afterward: Do: Research your prospect (Who are they? Anticipate gatekeepers (the jaded call operators). How does a meeting next week at 11 sound? [or

Cold Calling 100

Cold Calling Guidelines Prospecting Face-to-face 100

PandaDoc

DECEMBER 19, 2022

Sales prospecting acts as the first stage in the sales process. And poorly managed prospecting lists will result in seller fatigue. In this article, we share how leads, prospects, and customers form the backbone of an effective sales process, enabling sales teams to tackle fatigue and sometimes mundane work.

Ideal Customer Profile 98

Ideal Customer Profile B2B Prospecting Top of Funnel 98

Zoominfo

AUGUST 5, 2020

Have you ever tried to set up a meeting with a senior-level contact? If so, you know how tough it can be to connect with busy executives, To add insult to injury, executive-level assistants are trained to be gatekeepers. Think Chief Executive Officer (CEO), Chief Financial Officer (CFO), Chief Marketing Officer (CMO), etc.

B2B 162

B2B Gatekeeper InsideView Face-to-face 162

DiscoverOrg Sales

APRIL 12, 2017

The last thing you want is to spin cycles on bad data until your sales and marketing teams wear out. If Sales talks to more buyers, they will book more meetings, deliver more demos, and close deals faster. Many data providers claim to have the “most accurate” or “most actionable” business intelligence on the market.

Data 222

Data Scale ROI Gatekeeper 222

Zoominfo

NOVEMBER 20, 2019

The best way to create the kind of value proposition your prospect is looking for is by addressing a need. And that’s not what your prospect is looking for. The first is making the problem real and vivid in the prospect’s mind. Let’s talk about what value is – and what value isn’t. 300,000 minus $30,000). That’s not value.

B2B 100

B2B Prospecting Case Study Scale 100

MTD Sales Training

JANUARY 24, 2012

So how exactly do you prospect on LinkedIn ? But these connections might not be potential prospects for you, so how can you get to the key decision makers who you really want to engage with? It quite literally is a prospecting power tool…in the right hands. Marketing Manager. Regards, Louise. Louise Denny.

LinkedIn 214

LinkedIn Prospecting Decision Maker How To 214

Zoominfo

APRIL 20, 2020

Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. Instead, go-to-market teams are tirelessly doing anything and everything they can to hit their numbers today. Market segmentation needs to be beyond reproach and sales metrics need to be measurable and projectable.

Pipeline 100

Pipeline Marketing Top of Funnel Hiring 100

No More Cold Calling

JULY 20, 2017

Too many account based selling teams over-rely on technology to reach their prospects. They believe the fastest ways into the C-suite are digital: targeted emails, cold calls , social media outreach, and inbound marketing automation. Account based sales development only works if reps get in the door and meet with their ideal prospects.

Account 285

Account Referrals Lead Generation Cold Calling 285

Pointclear

JANUARY 26, 2012

Ruth is also author of Maximizing Lead Generation: The Complete Guide for B2B Marketers. But what are the most effective outbound marketing channels for kicking off a business relationship? billion on search marketing for the same purpose. Every business needs new customers.

Media 233

Media Direct Mail netFactor Trade Show 233

No More Cold Calling

JANUARY 29, 2020

What excites me is working with prospects and clients on referral selling and experiencing together the dramatic results they achieve. Also, here’s what you might have missed from No More Cold Calling this month: Learn How to Get the Gatekeeper on Your Side. The dreaded gatekeeper. It’s a lonely world for account executives.

Referrals 156

Referrals Gatekeeper Hiring Sales Qualified Lead 156

No More Cold Calling

JUNE 7, 2018

Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, account execs still aren’t making quota. When they get introductions from people their prospects know and trust, they walk straight into meetings with your ideal clients.

Referrals 276

Referrals Sales Qualified Lead Leads Marketing Qualified Lead 276

Mr. Inside Sales

JUNE 19, 2020

[Now give a one or two sentence pitch on how you can help and request a meeting.]. Dear {first name}, Now that the world is slowly getting back to work, it’s time to turn your attention around to how you can capitalize on the new market conditions. Email #2: Subject Line: {first name}, emerge from quarantine stronger. And we can help!

Face-to-face 158

Face-to-face Gatekeeper Call-back Decision Maker 158

Hubspot Sales

OCTOBER 5, 2017

In this growing sales landscape, we’ll outline the various processes and key strategies for prospecting -- the phase of selling that often consumes the most time and energy (and is the most crucial to get right). What Is Prospecting? What's the difference between leads and prospects? Goal: Schedule next meeting.

Prospecting 145

Prospecting Tools Top of Funnel Lead Rank 145

PandaDoc

MAY 9, 2024

Opportunities are those prospects that have been qualified by your sales team. Qualified leads meet criteria such as having the budget or buying authority for your product or service. The key is to increase the number of qualified prospects in your sales pipeline. You may be in several markets and have many target audiences.

Lead Rank 52

Lead Rank Examples Ideal Customer Profile Lead Scoring 52

The Sales Developers

DECEMBER 6, 2019

Sales teams have everything needed for outbound prospecting activities. Whether you are trying to dominate the market you’re in or not, that means you’re going to have to have a specialized data team, whether internally or externally. The remaining 20% of the funnel is where follow ups and meetings happen. Outsource it.

Top of Funnel 81

Top of Funnel Funnel Outsourcing Services Outbound 81

Sales and Marketing Management

MARCH 26, 2018

Despite the plethora of martech and sales enablement technologies now on the market, most sales teams are still performing at sub-optimal levels. Think of someone who disrupts an executive’s day by getting past the gatekeeper explaining he/she knows that person and is following up ‘our previous discussions’ – yeah right!

How To 218

How To Face-to-face Sales Qualified Lead Lead Capture 218

Gong.io

SEPTEMBER 19, 2022

Qualifying prospects is a critical step in the sales process. How do you determine if a prospect is a good fit for your products or services? It helps sales teams qualify prospects and determine if they have a high chance of converting. BANT is an acronym for: Budget: What is the prospect’s budget? .

Sales Qualified Lead 62

Sales Qualified Lead Ideal Customer Profile Prospecting Decision Maker 62

Hubspot Sales

APRIL 2, 2021

People in these different positions have varied interests, goals, and overall desires towards the products and services they use to meet their business needs. However, the prospect of not knowing who you will be selling to can be nerve-wracking. The Gatekeeper. Enter gatekeeper marketing.

Decision Maker 117

Decision Maker Influencer Gatekeeper How To 117

Janek Performance Group

FEBRUARY 6, 2024

In sales, preparation is the steps taken to understand prospects and clients at each stage of the sales process. From prospecting through account management, it’s being informed of their personnel, their processes, their strengths, and weaknesses. Are they bigger and faster than your prospect? And how to get them there.

Social Media 71

Social Media Ideal Customer Profile Decision Maker Referrals 71